{"id":131107,"date":"2016-02-09T13:04:45","date_gmt":"2016-02-09T13:04:45","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=131107"},"modified":"2016-02-09T13:04:45","modified_gmt":"2016-02-09T13:04:45","slug":"crestere-de-15-in-2015-pentru-soiurile-romanesti-ale-senator-wine","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=131107","title":{"rendered":"Cre\u015ftere de 15% \u00een 2015 pentru soiurile rom\u00e2ne\u015fti ale Senator Wine"},"content":{"rendered":"<p>\nSenator Wine a reunit \u00een gama Mon\u015fer zece soiuri 100% rom\u00e2ne\u015fti, unele dintre acestea fiind foarte rare cum ar fi B\u0103beasca Neagr\u0103, Zghihara, Busuioaca de Bohotin sau B\u0103beasca Gri. Dealtfel, \u00een Rom\u00e2nia compania este singurul produc\u0103tor care cultiv\u0103 \u015fi vinific\u0103 B\u0103beasca Gri, considerat\u0103 de unii speciali\u015fti o adev\u0103rat\u0103 comoar\u0103 na\u0163ional\u0103.<\/p>\n<p>\n\u201cNe bucur\u0103 faptul c\u0103 rom\u00e2nii \u00eencep s\u0103 \u00ee\u015fi aprecieze din ce \u00een ce mai mult vinurile tradi\u0163ionale. \u00cen plus, nici str\u0103inii nu se las\u0103 mai prejos. La toate t\u00e2rgurile interna\u0163ionale la care am participat cu soiurile rom\u00e2ne\u015fti am surprins de fiecare dat\u0103 vizitatorii, iar asta arat\u0103 c\u0103 putem concura oric\u00e2nd \u015fi oriunde, f\u0103r\u0103 emo\u0163ie, cu vinurile din soiuri interna\u0163ionale. O alt\u0103 certificare vine din China unde vindem constant de doi ani, chinezii fiind mari amatori de B\u0103beasc\u0103 Neagr\u0103 \u015fi de Feteasc\u0103 Neagr\u0103\u201d, explic\u0103 George Neac\u015fu.<\/p>\n<p>\nSenator Wine a trimis la export \u00een 2015 peste 800.000 de sticle de vin \u00een China, Rusia, Japonia \u015fi Canada. \u201e\u00cen 2016 ne vom l\u0103rgi focusul \u015fi pe alte pie\u0163e, \u00een prezent afl\u00e2ndu-ne \u00een diverse faze de tatonare. Vorbim despre Coreea de Sud, \u0163\u0103rile Benelux \u015fi Marea Britanie. \u00cen 2016 ne a\u015ftept\u0103m s\u0103 dep\u0103\u015fim 1.200.000 de sticle la export. Am fi atins \u015fi \u00een 2015 aceast\u0103 cifr\u0103, \u00eens\u0103 comenzile pe care le a\u015fteptam pentru a ajunge la acest nivel au sosit spre finalul anului din Rusia, iar livr\u0103rile le-am f\u0103cut \u00een ianuarie 2016\u201d, mai precizeaz\u0103 George Neac\u015fu.<\/p>\n<p>\n\u00cen Federa\u0163ia Rus\u0103 Senator WINE furnizeaz\u0103 vinuri pentru unul din cele mai importante lan\u0163uri de retail, re\u0163eaua X5 , care de\u0163ine \u00een jur de 5000 de magazine.&nbsp; \u00cen Rom\u00e2nia compania este prezent\u0103 \u00een 80% din re\u0163elele de retail, inten\u0163ia fiind ca \u00een 2016 s\u0103 acopere \u00een totalitate \u015fi aceast\u0103 pia\u0163\u0103.<\/p>\n<p>\nSenator Wine cultiv\u0103 \u00een acest moment peste 800 de hectare de vi\u0163\u0103 de vie, dintre care 250 de hectare sunt reprezentare de planta\u0163ia ecologic\u0103 de la \u00censur\u0103\u0163ei, jude\u0163ul Br\u0103ila. Aceasta este cea mai mare planta\u0163ie de acest tip din sud-estul Europei \u015fi una dintre cele mai mari la nivelul \u00eentregului continent. Pia\u0163a de vinuri bio se afl\u0103 \u00eenc\u0103 \u00een stadiul de \u00eenceput, iar concuren\u0163a este redus\u0103 av\u00e2nd \u00een vedere riscurile pe care le comport\u0103 o astfel de afacere \u015fi condi\u0163iile naturale preten\u0163ioase de care are nevoie o astfel de planta\u0163ie.<\/p>\n<p>\nVinul organic ocup\u0103 o pondere de aproximativ 25-30% din produc\u0163ia actual\u0103 total\u0103 a Senator Wine. Lu\u00e2nd \u00een calcul faptul c\u0103 podgoria bio de la \u00censur\u0103\u0163ei este \u00eenc\u0103 t\u00e2n\u0103r\u0103 \u015fi nu a ajuns la capacitatea sa maxim\u0103, se preconizeaz\u0103 ca aceast\u0103 pondere s\u0103 creasc\u0103 \u00een urm\u0103torii ani. Tendin\u0163ele pie\u0163ei de vinuri organice arat\u0103 deschiderea mai mare a consumatorilor fa\u0163\u0103 de anii trecu\u0163i, compania \u00eenregistr\u00e2nd v\u00e2nz\u0103ri cu aproximativ 10% mai mari pe acest segment fa\u0163\u0103 de 2014.<\/p>\n<p>\nSenator Wine a \u00eencheiat 2015 cu o cifr\u0103 de afaceri de aproximativ 15,6 milioane de lei, \u00een cre\u015ftere cu 20% fa\u0163\u0103 de 2014. Compania expolateaz\u0103 podgorii \u00een trei zone ale \u0163\u0103rii (la Hu\u015fi, Vrancea \u015fi \u00censur\u0103\u0163ei) \u015fi are un portofoliu ce include \u015fapte game de vin, \u00eentre care Mon\u015fer, Omnia \u015fi Suav pentru zona de retail. Pentru HoReCa au fost dezvoltate vinurile din gamele Varius, Glia, Hereditas \u015fi cupajele senator Private Collection.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cLa nivelul pie\u0163ei este greu s\u0103 se \u00eenregistreze schimb\u0103ri majore, \u00eens\u0103, \u00een cazul nostru, observ\u0103m o tendin\u0163\u0103  de apreciere a consumului de soiuri rom\u00e2ne\u015fti. Putem spune c\u0103 la Senator Wine soiurile 100% rom\u00e2ne\u015fti au avut o cre\u015ftere de 15% \u00een 2015, fa\u0163\u0103 de anul precedent. Obiectivul nostru pentru 2016 este s\u0103 p\u0103str\u0103m procentul de cre\u015ftere pe aceste game \u015fi chiar s\u0103-l maximiz\u0103m. Dealtfel, suntem singurii produc\u0103tori de pe pia\u0163\u0103 care au dedicat o gam\u0103 \u00eentreag\u0103 soiurilor 100% rom\u00e2ne\u015fti, sub numele Mon\u015fer, ceea ce presupune \u015fi un efort consistent de marketizare pe care \u00eel facem constant de mai mult de doi ani\u201d, declar\u0103 George Neac\u015fu, director Senator Wine.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211],"tags":[8099,260,42416,60,40454,16688,5626,7702],"class_list":["post-131107","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","tag-bio","tag-export","tag-george-neacsu","tag-piata","tag-podgorie","tag-senator","tag-vin","tag-vinuri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/131107","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131107"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/131107\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131107"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=131107"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=131107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}