{"id":130211,"date":"2015-12-20T09:38:23","date_gmt":"2015-12-20T09:38:23","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=130211"},"modified":"2015-12-20T09:38:23","modified_gmt":"2015-12-20T09:38:23","slug":"povestea-omului-care-a-infiintat-una-dintre-cele-mai-importante-companii-de-la-hollywood","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=130211","title":{"rendered":"Povestea omului care a \u00eenfiin\u0163at una dintre cele mai importante companii de la Hollywood"},"content":{"rendered":"<p>\nLa momentul \u00een care a fondat MGM, Loew era deja unul dintre cei mai importan\u0163i antreprenori americani din entertainment, control\u00e2nd o re\u0163ea de peste 150 de teatre \u00een SUA.<\/p>\n<p>\nN\u0103scut la New York, \u00een 1870, \u00eentr-o familie s\u0103rac\u0103 de polonezi care se stabiliser\u0103 \u00een Marele M\u0103r doar cu un an mai devreme, Marcus Loew a fost nevoit s\u0103 lucreze de la o v\u00e2rst\u0103 fraged\u0103 \u015fi nu a mers la \u015fcoal\u0103 dec\u00e2t p\u00e2n\u0103 la nou\u0103 ani. Avea \u00eens\u0103 de mic un acut sim\u0163 antreprenorial, investind pu\u0163inii bani c\u00e2\u015ftiga\u0163i cu greutate \u2013 din v\u00e2nzarea de ziare sau fructe pe strad\u0103 \u2013 pentru a-i \u00eenmul\u0163i. P\u00e2n\u0103 la 20 de ani a \u00eencercat mai multe afaceri, care s-au dovedit falimentare, \u00eentre care un magazin de mobil\u0103 \u015fi un atelier de prelucrat bl\u0103nuri. \u00cen parteneriat cu Adolph Zukor a \u00eenfiin\u0163at o re\u0163ea de teatre, iar \u00een 1905 antreprenorul de origine polonez\u0103 era deja pe cont propriu.<\/p>\n<p>\n\u00cen 1904 a fondat People\u2019s Vaudeville Company, o re\u0163ea de teatre \u00een care erau difuzate filme scurte ca parte a programului de divertisment. P\u00e2n\u0103 \u00een 1913 compania crescuse considerabil \u015fi avea \u00een portofoliu teatre renumite, ca American Music Hall, Broadway Theatre, Metropolitan Opera House (din Philadelphia). S-a confruntat cu o problem\u0103, pentru c\u0103 firmele pe care le preluase nu aveau o structur\u0103 de conducere central\u0103. El prefera s\u0103 locuiasc\u0103 la New York \u015fi se preocupa de re\u0163eaua de teatre, iar industria filmului era localizat\u0103 \u00een sudul SUA. \u00cen 1919 a cump\u0103rat Metro Pictures Corporation pentru a avea o surs\u0103 constant\u0103 de filme pentru teatrele sale, dar \u00een 1924 a preluat Goldwyn Pictures, pentru a \u00eembun\u0103t\u0103\u0163i calitatea filmelor pe care voia s\u0103 le difuzeze \u00een spa\u0163iile de spectacol. Preluarea companiilor din industria cinematografiei l-a pus \u00een dificultate, deoarece nu se putea ocupa deopotriv\u0103 de produc\u0163ia de filme \u015fi de coordonarea re\u0163elei de teatre. A rezolvat problema cump\u0103r\u00e2nd o alt\u0103 companie, Louis B. Mayer Pictures, al c\u0103rei fondator a devenit \u015feful \u00eentregului grup de firme din industria filmului, sub umbrela Metro-Goldwyn-Mayer. \u00cen primii doi ani de la \u00eenfiin\u0163area sa, MGM a produs peste 100 de filme.<\/p>\n<p>\nMarcus Loew era \u00eencredin\u0163at c\u0103 este cel mai puternic om din industria filmului, dar principala sa grij\u0103 era re\u0163eaua de teatre, iar companiile produc\u0103toare de film erau doar \u00een plan secund, ca furnizor pentru s\u0103lile pe care le controla \u00een \u00eentreaga \u0163ar\u0103. Loew era un personaj extrem de supersti\u0163ios \u2013 niciodat\u0103 nu trecea pe sub o scar\u0103, refuza s\u0103 semneze orice act vinerea (de\u015fi evreu, nu era practicant), nu avea \u00eencredere \u00een niciun doctor.<\/p>\n<p>\nA murit la 57 de ani, \u00een 1927, \u015fi nu a fost martor al expansiunii pe care avea s\u0103 o cunoasc\u0103 MGM, care a \u00eenceput s\u0103 domine industria filmului \u00een 1930, odat\u0103 ce a lansat staruri ca Joan Crawford, Greta Garbo, Jean Harlow. Au urmat decenii bune \u00een care grupul a dominat industria filmului \u015fi abia dup\u0103 2000 au ap\u0103rut dificult\u0103\u0163i financiare serioase. La jum\u0103tatea lui 2009 MGM avea datorii de 3,7 miliarde de dolari, iar la finalul lui 2010 s-a declan\u015fat procedura de faliment.<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marcus Loew, fondatorul Metro-Goldwyn-Mayer, un colos \u00een lumea cinematografiei, a \u00eenfiin\u0163at compania \u00een 1924, dar nu a mai tr\u0103it dec\u00e2t trei ani de la acel moment \u015fi probabil nu \u015fi-a imaginat c\u0103 MGM va ajunge compania dominant\u0103 de la Hollywood.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3826],"tags":[255,10566,272,201,46,9884,20197,4912,303,474,18324,417,10209,8932,80,7543,106,71],"class_list":["post-130211","post","type-post","status-publish","format-standard","hentry","category-special","tag-antreprenori","tag-cinematografie","tag-companie","tag-companii","tag-film","tag-filme","tag-fondator","tag-hollywood","tag-important","tag-industrie","tag-infiintare","tag-metro","tag-new-york","tag-poveste","tag-refuz","tag-retea","tag-sua","tag-teatru"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/130211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=130211"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/130211\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=130211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=130211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=130211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}