"Painea si lactatele sunt produsele care nu vor lipsi niciodat\u0103 din cosul zilnic. Pornind de aici, intentia noastra a fost sa le oferim consumatorilor nostri si o recompensa pentru alegerea lor", a declarat Sagit Tzur Lahav, vicepresedinte de marketing Tnuva Rom\u00e2nia.<\/p>\n
Din luna februarie, Sana mea face parte dintr-o promotie comuna cu French Toast, produs de Vel Pitar. Asocierea are la baza nu numai relatia dintre cele doua produse de baza ale alimentatiei zilnice, care sunt adesea consumate impreuna, dar si similitudinile dintre cele doua branduri, se arata in comunicatul remis presei. <\/p>\n
Promotia are ca scop maximizarea sinergiilor dintre bugetele de marketing ale celor doua firme si emiterea mesajelor catre un public mai extins, prin alaturarea clientilor celor doua companii.
\nPromotia este comunicata atat pe ambalajele Sana mea cat si pe cele ale French Toast de la Vel Pitar.<\/p>\n
"Acest efort comun de comunicare va creste notorietatea celor doua marci. De asemenea, ne asteptam ca in urma acestei promotii vanzarile pentru produsul Sana mea sa creasc\u0103 cu 15%”, a adaugat Sagit Tzur Lahav.<\/p>\n
Cititi aici<\/a> mai multe despre piata lactatelor in Romania<\/a> si despre strategia companiei Vel Pitar.<\/a> Cele doua companii asociaza produsele Sana mea si French Toast intr-o campanie de comunicare comuna.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[7555,9647,6278,8050,11530],"class_list":["post-12973","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-campanie","tag-comunicare","tag-fmcg","tag-tnuva","tag-vel-pitar"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12973"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12973\/revisions"}],"predecessor-version":[{"id":33534,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12973\/revisions\/33534"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"