\nDe\u015fi a debutat \u00een Rom\u00e2nia abia \u00een 2011, \u0163ara noastr\u0103 a ajuns rapid \u00een top \u015fi, \u00een prezent, este pe locul doi dup\u0103 Statele Unite ale Americii \u00een ceea ce prive\u015fte volumul c\u0103ut\u0103rilor online raportat la num\u0103rul total al locuitorilor \u0163\u0103rii, conform Google Trends, potrivit agen\u0163iei de marketing online, Today’s . Retailerii din Rom\u00e2nia, \u00een ultimii doi ani, au devansat data \u015fi deruleaz\u0103 campaniile de Black Friday la finalul penultimei s\u0103pt\u0103m\u00e2ni din noiembrie. \u00cen SUA, acest eveniment \u00eenc\u0103 se desf\u0103\u015foar\u0103 \u00een ultima vineri, dup\u0103 Ziua Recuno\u015ftin\u0163ei.<\/p>\n
\n\u00cen ceea ce prive\u015fte comportamentul cump\u0103r\u0103torilor \u00een luna noiembrie, \u00een 2012, unul din patru rom\u00e2ni din mediul urban sus\u0163inea c\u0103 este interesat de ofertele de Black Friday, iar aceasta era abia a doua edi\u0163ie a evenimentului. Anul urm\u0103tor, utilizatorii au cump\u0103rat, pentru prima dat\u0103, mai mult din online dec\u00e2t din offline \u00een perioada Black Friday. \u00cen 2014, cinci milioane de rom\u00e2ni au f\u0103cut cump\u0103r\u0103turi de Black Friday \u00een valoare de peste 67 de milioane de euro. Acum, trei ani mai t\u00e2rziu, potrivit unui studiu realizat de eMAG, 6,7 milioane de rom\u00e2ni inten\u0163ioneaz\u0103 s\u0103 cumpere de Black Friday.<\/p>\n
\nPe Google, interesul pentru eveniment se manifest\u0103 \u00eenc\u0103 de la finalul lunii octombrie, o cre\u015ftere semnificativ\u0103 \u00eenregistr\u00e2ndu-se \u00een ultimele dou\u0103 s\u0103pt\u0103m\u00e2ni \u00eenainte de Black Friday. Conform statisticilor Google, rom\u00e2nii asociaz\u0103, \u00een propor\u0163ie considerabil\u0103, brandul “eMAG” cu black friday. Today’s estimeaz\u0103 c\u0103 anul acesta 30% din cei interesa\u0163i se vor documenta prin intermediul dispozitivelor mobile.<\/p>\n","protected":false},"excerpt":{"rendered":"
De\u015fi a debutat \u00een Rom\u00e2nia abia \u00een 2011, \u0163ara noastr\u0103 a ajuns rapid \u00een top \u015fi, \u00een prezent, este pe locul doi dup\u0103 Statele Unite ale Americii \u00een ceea ce prive\u015fte volumul c\u0103ut\u0103rilor online raportat la num\u0103rul total al locuitorilor \u0163\u0103rii, conform Google Trends, potrivit agen\u0163iei de marketing online, Today’s . Retailerii din Rom\u00e2nia, \u00een […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[42069,15019,59,532,17018,7178,42067,539,173,98],"class_list":["post-129568","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-black-friday-romania","tag-cautari","tag-emag","tag-eveniment","tag-interes","tag-marketing","tag-oferte-de-black-friday","tag-online","tag-romani","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/129568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=129568"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/129568\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=129568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=129568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=129568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}