{"id":12926,"date":"2009-02-25T17:43:25","date_gmt":"2009-02-25T17:43:25","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=12926"},"modified":"2026-04-02T13:25:11","modified_gmt":"2026-04-02T13:25:11","slug":"coca-cola-intra-pe-segmentul-bauturilor-functionale","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=12926","title":{"rendered":"Coca-Cola intra pe segmentul bauturilor functionale"},"content":{"rendered":"<p>Gama de produse Cappy BodyTime Antiox cuprinde nectare din amestecuri de fructe in proportie de peste 60% (mix din morcovi, portocale, coacaze, zmeura, acerola, si mix din ananas, prune si coacaze), la care se adauga antioxidanti si fito-nutrienti. Produsele sunt disponibile in cutii de carton de un litru, cat si in multipack de cate sase cutii.<\/p>\n<p>Lansarea Cappy BodyTime va fi sustinuta de o campanie integrata de marketing, la nivel national, care va include machete de presa, spot TV, panotaj exterior, PR si activitati de sampling.<\/p>\n<p>Pe segmentul sucurilor cu antioxidanti mai activeaza Pepsi cu brandurile Lipton si Prigat, Tymbark cu Fontea si Danone cu Danfruit. <br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coca-Cola Romania intra pe piata sucurilor cu antioxidanti, segment pe care mai activeaza Pepsi, Tymbark si Danone.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[11501,6517,7926,6278,4453,8097],"class_list":["post-12926","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-bauturi-functionale","tag-coca-cola","tag-danone","tag-fmcg","tag-pepsi","tag-tymbark"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12926"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12926\/revisions"}],"predecessor-version":[{"id":33490,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12926\/revisions\/33490"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}