\nCu o experien\u0163\u0103 de peste 10 ani \u00een marketing, Bogdan Colceriu ofer\u0103 ast\u0103zi consultan\u0163\u0103 unor companii importante din pia\u0163a autohton\u0103, fiind un strateg cu expertiz\u0103 at\u00e2t \u00een online c\u00e2t \u015fi \u00een offline. A pornit \u00eentr-o agen\u0163ie de branding, a continuat ca manager al imaginii unui grup auto, dup\u0103 care s-a dedicat consultan\u0163ei de marketing. \u015ei-a legat numele de dou\u0103 proiecte speciale \u00een care a ales s\u0103 \u00ee\u015fi dep\u0103\u015feasc\u0103 rolul de consultant. Bogdan Colceriu este cofondator \u00een Trilulilu.ro, asociat \u00een Okian.ro \u015fi CEO al Frisbo, prima platform\u0103 de e-fulfillment din Rom\u00e2nia, care preia tot ce \u00eenseaman\u0103 logistic\u0103 \u015fi procese opera\u0163ionale pentru magazine online.<\/p>\n
\nLansat la \u00eenceputul lui 2014, cu o investi\u0163ie de 500.000 euro, Frisbo furnizeaz\u0103 servicii pentru peste 15 magazine online importante, pentru care estimeaz\u0103, p\u00e2n\u0103 la finalul lui 2015, un rulaj de comenzi de circa 2 milioane de euro. \u201eBusinessul de e-fulfillment a fost ales pe baza a dou\u0103 criterii simple: inexisten\u0163a lui \u00een Rom\u00e2nia \u015fi expertiza dob\u00e2ndit\u0103 \u00een e-commerce. Frisbo a intrat \u00eentr-o pia\u0163\u0103 virgin\u0103. E-fulfillmentul este atat de nou \u00een Rom\u00e2nia, \u00eenc\u00e2t de c\u00e2te ori povestim despre asta \u00eencepem cu definirea termenului. Asta \u00eenseamn\u0103 c\u0103 primii doi ani vor fi ani de educare a pie\u0163ei, \u00een care ne trebuie temeinicie, r\u0103bdare \u015fi bani cu care s\u0103 le sus\u0163inem pe astea dou\u0103. Un an s-a scurs deja, iar rezultatele sunt bune, a\u015fa c\u0103 privesc cu mare \u00eencredere viitorul Frisbo\u201c, spune Bogdan Colceriu.<\/p>\n
\nMai exact, e-fulfillment este serviciul prin care un operator preia tot procesul de onorare a comenzilor \u00een numele unui magazin online, de la depozitare, la preluare de comenzi, \u00eempachetare \u015fi livrare sau chiar gestionare website, baz\u00e2ndu-se pe sisteme cloud de gestiune, raportare \u015fi urm\u0103rire a comenzilor.<\/p>\n
\nCompania gestioneaz\u0103, deja, procesele opera\u0163ionale \u015fi logistice a peste 10 business-uri din \u0163ar\u0103, localizate \u00een Bucure\u015fti, Cluj-Napoca, Bra\u015fov, Zal\u0103u, Sibiu \u015fi Oradea, dar \u015fi din afar\u0103, din Germania sau Republica Moldova, care urmeaz\u0103 s\u0103 v\u00e2nd\u0103 online \u00een Rom\u00e2nia.
\n\u201eUn alt avantaj extrem de important al externaliz\u0103rii prin e-fulfillment este reducerea semnificativ\u0103 a costurilor opra\u0163ionale, care automat scad cu p\u00e2n\u0103 la 50%\u201c, adaug\u0103 CEO-ul Frisbo.<\/p>\n
\nBogdan s-a n\u0103scut la Cluj-Napoca, a absolvit Facultatea de \u015etiin\u0163e Economice \u015fi Facultatea de Drept, am\u00e2ndou\u0103 la Universitatea Babe\u015f-Bolyai, \u015fi locuie\u015fte \u00een Bra\u015fov.<\/p>\n","protected":false},"excerpt":{"rendered":"
Cu o experien\u0163\u0103 de peste 10 ani \u00een marketing, Bogdan Colceriu ofer\u0103 ast\u0103zi consultan\u0163\u0103 unor companii importante din pia\u0163a autohton\u0103, fiind un strateg cu expertiz\u0103 at\u00e2t \u00een online c\u00e2t \u015fi \u00een offline. A pornit \u00eentr-o agen\u0163ie de branding, a continuat ca manager al imaginii unui grup auto, dup\u0103 care s-a dedicat consultan\u0163ei de marketing. \u015ei-a […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[125,9597,8505,469,26418,303,7178,539,60,450,7518,98],"class_list":["post-128453","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-ceo","tag-cluj-napoca","tag-comenzi","tag-consultanta","tag-expertiza","tag-important","tag-marketing","tag-online","tag-piata","tag-platforma","tag-preluare","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/128453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=128453"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/128453\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=128453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=128453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=128453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}