{"id":12825,"date":"2009-02-18T11:49:06","date_gmt":"2009-02-18T11:49:06","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=12825"},"modified":"2026-04-02T13:22:27","modified_gmt":"2026-04-02T13:22:27","slug":"un-bulgar-la-conducerea-marketingului-danone","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=12825","title":{"rendered":"Un bulgar la conducerea marketingului Danone"},"content":{"rendered":"<p>Benoit de Lavarene, care a ocupat anterior pozitia de Director Marketing la Danone Romania, a fost promovat de la inceputul lui 2009, ocupand in prezent functia de Director General al Danone Grecia . Kiril Hadzhidinev s-a alaturat Grupului Danone \u00een anul 2007 ca Marketing Manager, coordonand marcile din gama de sanatate activa, pentru Sud-Estul Europei. De nationalitate bulgara, Kiril Hadzhidinev &#8211; 35 ani, si-a inceput cariera \u00een 1999 ca Junior Brand Manager la compania Heineken Bulgaria, iar pana \u00een anul 2000 a promovat \u00een functia de Brand Manager. <\/p>\n<p>Incepand cu 2003 si-a continuat cariera \u00een cadrul Unilever Bulgaria ocup\u00e2nd pozitiile de Marketing &#038; Trade Marketing Manager pana \u00een 2005 si respectiv Category Manager pentru Unilever &#8211; Europa Central\u0103 \u015fi de Sud pana in 2007.   DANONE Romania a inregistrat \u00een anul 2007 o cifra de afaceri de 367 milioane RON, cu 20% mai mult fata de anul precedent. Compania are \u00een prezent peste 700 de angajati \u015fi un portofoliu ce depaseste 60 de referinte de produs, principalele marci fiind: Activia, Danonino, Actimel, Nutriday, Frutmania, Cremoso, Danette, Casa Buna si gama traditionala: Danone Sana, Danone Smantana si Danone Lapte Proaspat.               <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Din aceasta luna, Kiril Hadzhidinev este noul director de marketing al Danone Rom\u00e2nia.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[11427,7926,6278,11426,7203],"class_list":["post-12825","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-benoit-de-lavarene","tag-danone","tag-fmcg","tag-kiril-hadzhidinev","tag-resurse-umane"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12825"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12825\/revisions"}],"predecessor-version":[{"id":33399,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/12825\/revisions\/33399"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}