\nAceasta pare s\u0103 fie strategia adoptat\u0103 de o serie de mici produc\u0103tori de jean\u015fi, care, pentru a putea concura cu succes cu firmele mari din domeniu, se str\u0103duiesc s\u0103 creeze ni\u015fte jean\u015fi c\u00e2t mai elegan\u0163i, scrie Wall Street Journal.<\/p>\n
\nCreatoarea Rachel Comey, de exemplu, a lansat gama Legion, ni\u015fte jean\u015fi cu talie \u00eenalt\u0103 \u015fi craci largi, care amintesc de cei din anii \u201870. Un element distinctiv al acestora este faptul c\u0103 par s\u0103 fi fost tivi\u0163i \u015fi descusu\u0163i, creatoarea av\u00e2nd ca surs\u0103 de inspira\u0163ie blugii purta\u0163i \u00een copil\u0103rie, scurta\u0163i c\u00e2nd erau prea mari \u015fi apoi lungi\u0163i la loc c\u00e2nd cre\u015ftea.<\/p>\n
\nCasa AMO s-a specializat pe jean\u015fi care combin\u0103 patina unora vechi cu croieli moderne. Alte mici companii din domeniu utilizeaz\u0103 procedee aparte de sp\u0103lare a materialului care \u00eei dau acestuia o culoare mai frumoas\u0103 \u015fi pot presupune p\u00e2n\u0103 la treizeci de pa\u015fi, to\u0163i realiza\u0163i manual, ceea ce nu le permite s\u0103 aib\u0103 o produc\u0163ie mare.<\/p>\n
\nLa r\u00e2ndul s\u0103u, casa francez\u0103 Vetements folose\u015fte \u00een produse sale material din jean\u015fi vechi, pe care creatoarea Demma Gvasalia \u015fi echipa sau \u00eei cump\u0103r\u0103 din magazine second-hand din Londra, Paris sau Bruxelles, dup\u0103 care din dou\u0103 perechi confec\u0163ioneaz\u0103 una singur\u0103. Procesul este laborios, c\u0103ci trebuie descusu\u0163i vechii pantaloni, c\u0103lcat materialul, croit \u00een noua form\u0103 \u015fi cusut. Jean\u015fii produ\u015fi de aceste mici firme cost\u0103 de la trei sute la peste o mie de dolari \u00een cazul Vetements.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Aceasta pare s\u0103 fie strategia adoptat\u0103 de o serie de mici produc\u0103tori de jean\u015fi, care, pentru a putea concura cu succes cu firmele mari din domeniu, se str\u0103duiesc s\u0103 creeze ni\u015fte jean\u015fi c\u00e2t mai elegan\u0163i, scrie Wall Street Journal. Creatoarea Rachel Comey, de exemplu, a lansat gama Legion, ni\u015fte jean\u015fi cu talie \u00eenalt\u0103 \u015fi craci […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3834],"tags":[5453,16269,30806,7981,8199,33643,25361,297,7061,222,10210,6280],"class_list":["post-127803","post","type-post","status-publish","format-standard","hentry","category-lifestyle","tag-casa","tag-copilarie","tag-creare","tag-firme","tag-haine","tag-material","tag-obiecte","tag-producator","tag-serie","tag-strategie","tag-succes","tag-wsj"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/127803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=127803"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/127803\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=127803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=127803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=127803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}