{"id":126673,"date":"2015-09-08T14:15:59","date_gmt":"2015-09-08T14:15:59","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=126673"},"modified":"2015-09-08T14:15:59","modified_gmt":"2015-09-08T14:15:59","slug":"antreprenorii-romani-se-confrunta-cu-lipsa-personalului-specializat-si-a-administrarii-de-cash-flow","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=126673","title":{"rendered":"Antreprenorii rom\u00e2ni se confrunt\u0103 cu lipsa personalului specializat \u015fi a administr\u0103rii de cash flow"},"content":{"rendered":"<p>\n<strong>El apreciaz\u0103 c\u0103 cele mai mari probleme pe care le au antreprenorii rom\u00e2ni sunt deficitul de resurse umane specializate, lipsa unui brand puternic care s\u0103 ofere notorietate \u015fi o garan\u0163ie a calit\u0103\u0163ii, lipsa unui management echilibrat al cash flow-ului \u015fi a unor parteneri strategici, precum \u015fi accesul limitat la solu\u0163iile de finan\u0163are \u015fi consultan\u0163\u0103 pe care le au marile companii at\u00e2t la nivel de grup, c\u00e2t \u015fi la nivel local.<\/strong><\/p>\n<p>\n&#8220;\u00cen aceste condi\u0163ii reale de pia\u0163\u0103, \u00abre\u0163eta\u00bb pe care o propune \u00een general consultantul financiar este mai degrab\u0103 una de t\u0103iere a cheltuielilor, conform abord\u0103rii europene de criz\u0103. Eu le explic \u015fi le ar\u0103t antreprenorilor, cu exemple, de ce nu e recomandat s\u0103 conduci o afacere cu instrumente vechi. Aici apare diferen\u0163a dintre performan\u0163\u0103 \u015fi e\u015fec. Zilele sistemului de conducere autocratic au apus, iar companiile cele mai performante utilizeaz\u0103 cu totul alte abord\u0103ri&#8221;, a declarat mar\u0163i Dale S. Richards, consultant de business \u015fi speaker acreditat de c\u0103tre Vistage International.<\/p>\n<p>\nEl a ar\u0103tat c\u0103, la momentul actual, mediul de business este stresat din punct de vedere financiar la nivel global, \u00een contextul tensiunilor de pe pie\u0163ele interna\u0163ionale, astfel c\u0103 oamenii de business ar trebui s\u0103-\u015fi conduc\u0103 afacerile mult mai eficient, s\u0103 aib\u0103 o productivitate mai mare \u015fi s\u0103 controleze toate fluxurile cu aten\u0163ie, av\u00e2nd \u00een vedere c\u0103 accesul la finan\u0163are ar putea fi \u00eengreunat.<\/p>\n<p>\n<strong>&#8220;Companiile trebuie s\u0103-\u015fi \u00een\u0163eleag\u0103 mai bine competitorii, s\u0103 construiasc\u0103 o rela\u0163ie solid\u0103 cu clien\u0163ii \u015fi s\u0103 realizeze v\u00e2nz\u0103ri cu valoare ad\u0103ugat\u0103, ace\u015fti factori reprezint\u0103 cheia succesului \u00een afaceri&#8221;, a punctat Richards \u00eentr-o videoconferin\u0163\u0103.<\/strong><\/p>\n<p>\n<strong>El spune c\u0103 antreprenorii din Rom\u00e2nia \u015fi angaja\u0163ii lor se feresc s\u0103-\u015fi asume riscuri, astfel c\u0103 este inhibat\u0103 creativitatea.<\/strong><\/p>\n<p>\n<a name=\"14671204!\"><\/a><\/p>\n<p>\n<a name=\"14263561!\"><\/a><\/p>\n<p>\n<a name=\"13277275!\"><\/a><\/p>\n<p>\n<a name=\"11400028!\"><\/a><\/p>\n<p>\n<strong>&#8220;Depinde de lideri \u015fi manageri s\u0103 \u00eencurajeze angaja\u0163ii s\u0103-\u015fi asume riscuri \u00een activitatea lor. Dac\u0103 managementul \u00ee\u015fi va schimba filosofia de business \u00eentr-un timp c\u00e2t mai scurt, oamenii din companie vor reac\u0163iona \u015fi lucrurile vor \u00eencepe s\u0103 se schimbe, venind \u00een scurt timp \u015fi rezultatele benefice pentru afacere&#8221;, a mai spus consultantul.<\/strong><\/p>\n<p>\nRichards consider\u0103 c\u0103 sunt necesare, pe de alt\u0103 parte, programe guvernamentale de sus\u0163inere a antreprenorilor debutan\u0163i, precum \u015fi re\u0163ele create de business angels, care s\u0103 pun\u0103 la dispozi\u0163ie fonduri substan\u0163iale pentru cei care sunt la \u00eenceput de drum cu o afacere, oferindu-se s\u0103 explice autorit\u0103\u0163ilor din Rom\u00e2nia necesitatea \u015fi importan\u0163a sus\u0163inerii antreprenorilor, \u00een special a tinerilor, prin programe de finan\u0163are.<\/p>\n<p>\n<strong>Start-up-urile pot avea succes dac\u0103 aduc un plus de inovare de cel pu\u0163in 10% \u00een produsele \u015fi serviciile pe care le ofer\u0103 pie\u0163ei fa\u0163\u0103 de cele existente. Pe de alt\u0103 parte, acestea se confrunt\u0103 cu mai multe dificult\u0103\u0163i pentru a supravie\u0163ui, printre care accesul la finan\u0163are sau cheltuielile cu personalul.<\/strong><\/p>\n<p>\nDale S. Richards are o experien\u0163\u0103 de peste 25 de ani \u00een domeniul dezvolt\u0103rii afacerilor, oferind consultan\u0163\u0103 de business pentru peste 150 de companii, atr\u0103g\u00e2nd pentru acestea un capital de peste 3 miliarde de dolari.<\/p>\n<p>\nPrintre instrumentele folosite de consultantul \u00een afaceri se num\u0103r\u0103 competen\u0163ele de coaching, managementul clien\u0163ilor, programele de loializare, programele proactive de rela\u0163ii cu clien\u0163ii, m\u0103surarea parametrilor-cheie de performan\u0163\u0103 a unei afaceri, construirea unui brand, sisteme de succes, valoarea sistemelor recurente, analiza concuren\u0163ei \u015fi impactul acesteia asupra afacerii.<\/p>\n<p>\nRichards va sus\u0163ine o conferin\u0163\u0103 la Bucure\u015fti pentru antreprenorii \u015fi managerii rom\u00e2ni, \u00een perioada 24-26 septembrie 2015, eveniment organizat de Centrul de Etic\u0103 \u015fi Strategii (CES), o organiza\u0163ie non-profit care \u00ee\u015fi propune s\u0103 creeze modele de educa\u0163ie \u00een business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Deficitul de resurse umane specializate, lipsa unui brand puternic, a unui management echilibrat al cash flow-ului, accesul limitat la finan\u0163are \u015fi consultan\u0163\u0103 reprezint\u0103 cele mai mari probleme ale antreprenorilor rom\u00e2ni, apreciaz\u0103 consultantul de business american Dale Richards.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[401,484],"class_list":["post-126673","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-antreprenoriat","tag-probleme"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/126673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=126673"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/126673\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=126673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=126673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=126673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}