\n\u201dAlexandra Olaru va contribui la \u00eendeplinirea obiectivelor noastre prin experien\u0163a sa \u00een corporate affairs, rela\u0163ii publice, rela\u0163ii guvernamentale \u015fi resurse umane, acumulat\u0103 \u00een companii de renume,\u201d a spus Steen Hjortholm, Managing Director Philip Morris \u00een Rom\u00e2nia.<\/p>\n
\n\u00cenainte de a se al\u0103tura Philip Morris, Alexandra Olaru a lucrat pentru mari companii interna\u0163ionale, printre care Nestl\u00e9 Rom\u00e2nia, Unilever South Central Europe \u015fi McDonald\u2019s Rom\u00e2nia, pentru care a dezvoltat strategia de comunicare intern\u0103 \u015fi extern\u0103 \u015fi a coordonat toate activit\u0103\u0163ile de public affairs.<\/p>\n
\nCu o experien\u0163\u0103 de 18 ani \u00een comunicare, Alexandra Olaru a fost pre\u015fedintele International Advertising Association (IAA) \u00eentre 2011 \u015fi 2013 \u015fi membru \u00een conducerea Consiliului Rom\u00e2n de Publicitate, International Advertising Association \u015fi Romalimenta. Noul director corporate affairs al Philip Morris \u00een Rom\u00e2nia a absolvit \u00een 1996 facultatea de Rela\u0163ii Economice Interna\u0163ionale din cadrul Academiei de Studii Economice.<\/p>\n
\nNumirea Alexandrei Olaru vine \u00een urma deciziei Soranei Mantho de a \u00eencepe o carier\u0103 de consultant independent.<\/p>\n
\nPhilip Morris International Inc. (PMI) este lider mondial \u00een fabricarea de produse din tutun \u015fi de\u0163ine \u015fase dintre cele 15 m\u0103rci interna\u0163ionale de top, printre care Marlboro, marca de \u0163igarete nr. 1 \u00een lume. Produsele PMI sunt comercializate \u00een peste 180 de \u0163\u0103ri. \u00cen 2014, compania de\u0163inea o cot\u0103 de 15,6% din pia\u0163a interna\u0163ional\u0103 de \u0163igarete \u00een afara SUA sau 28,6%, excluz\u00e2nd China \u015fi SUA.<\/p>\n","protected":false},"excerpt":{"rendered":"
Alexandra Olaru este, \u00eencep\u00e2nd din aceast\u0103 lun\u0103, noul director corporate affairs al Philip Morris \u00een Romania \u015fi conduce departamentul care dezvolt\u0103 \u015fi implementeaz\u0103 strategia de comunicare \u015fi de corporate affairs. \u00cen aceast\u0103 pozi\u0163ie, Alexandra Olaru este \u015fi parte din echipa de management a companiei.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7218],"tags":[41546,9647,452,448,7784,98,7782],"class_list":["post-126637","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-resurse-umane","tag-alexandra-olaru","tag-comunicare","tag-director","tag-functie","tag-philip-morris","tag-romania","tag-tigarete"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/126637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=126637"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/126637\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=126637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=126637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=126637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}