\nLan\u0163ul de supermarket-uri Kroger ce ofer\u0103 \u015fi produse fast-food c\u00e2\u015ftig\u0103 teren pe pia\u0163a produselor alimentare gata preparate, potrivit lui Jonathan Maze, reporter al publica\u0163iei Restaurant News, relateaz\u0103 Business Insider.<\/p>\n
\nCompania de consultan\u0163\u0103, Technomic, a realizat un sondaj \u00een care responden\u0163ii au fost \u00eentreba\u0163i unde prefer\u0103 s\u0103 m\u0103n\u00e2nce. Unu din patru au optat pentru Kroger \u00een dauna unei mese la restaurant. Iar dintre cei care au ales s\u0103 m\u0103n\u00e2nce la restaurant, doar 23% s-ar duce la McDonald’s, 11% la Wendy’s \u015fi doar 6% si 5% la Burger King, respectiv KFC.<\/p>\n
\nKroger c\u00e2\u015ftig\u0103 la capitolul comoditate \u00een dauna McDonalds. Clien\u0163ii nemai fiind nevoi\u0163i s\u0103 fac\u0103 o oprire \u00een plus pentru cin\u0103, ei pot cump\u0103ra m\u00e2ncarea gata g\u0103tit\u0103 \u00een timp ce-\u015fi fac cump\u0103r\u0103turile la supermarket.
\nStrategia func\u0163ioneaz\u0103, veniturile Kroger fiind \u00een cre\u015ftere \u00een timp ce v\u00e2nz\u0103rile globale ale McDonalds sunt \u00een sc\u0103dere cu 0,7%.<\/p>\n
\nDe asemenea, Kroger, care are peste 2.000 de magazine \u00een Statele Unite, mizeaz\u0103 pe v\u00e2nzarea de produse organice. V\u00e2nzarea de produse organice va atrage clien\u0163ii cu venituri mari, astfel cresc\u00e2nd veniturile companiei, conform b\u0103ncii JPMorgan.<\/p>\n","protected":false},"excerpt":{"rendered":"
Lan\u0163ul de supermarket-uri Kroger ce ofer\u0103 \u015fi produse fast-food c\u00e2\u015ftig\u0103 teren pe pia\u0163a produselor alimentare gata preparate, potrivit lui Jonathan Maze, reporter al publica\u0163iei Restaurant News, relateaz\u0103 Business Insider. Compania de consultan\u0163\u0103, Technomic, a realizat un sondaj \u00een care responden\u0163ii au fost \u00eentreba\u0163i unde prefer\u0103 s\u0103 m\u0103n\u00e2nce. Unu din patru au optat pentru Kroger \u00een […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[11196,11597,7155,11194,421,6909],"class_list":["post-125090","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-fast-food","tag-mancare","tag-mcdonalds","tag-restaurant","tag-supermarketuri","tag-venituri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/125090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=125090"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/125090\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=125090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=125090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=125090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}