\nUn scenariu \u00een care femeile ar ocupa dou\u0103 fotolii manageriale din trei, fa\u0163\u0103 de unul din trei, \u00een prezent, este utopic. \u201eNu cunosc nicio societate, de la matriarhat \u00eencoace, \u00een care femeile s\u0103 aib\u0103 o pondere mai mare dec\u00e2t b\u0103rba\u0163ii la nivel decizional, cel mult sunt state foarte dezvoltate unde exist\u0103 un oarecare echilibru \u00een acest sens. Faptul c\u0103 gradul de civiliza\u0163ie \/ bun\u0103stare este direct propor\u0163ional cu num\u0103rul de femei \u00een pozi\u0163ii de conducere ne poate duce cu g\u00e2ndul c\u0103 acolo unde exist\u0103 un echilibru (\u015fi nu numai la nivelul acesta al discu\u0163iei), societatea poate progresa\u201c, spune Narcisa C\u0103m\u0103r\u0103\u015foiu.<\/p>\n
\n\u00cen patru ani compania a dublat categoria de make-up, \u00eenregistr\u00e2nd o cre\u015ftere double digit pe fiecare marc\u0103 pe care a coordonat-o \u00een acest segment. Coordoneaz\u0103 direct \u015fase oameni \u015fi este responsabil\u0103 de recrutarea \u015fi motivarea angaja\u0163ilor din departa-ment. \u00centre responsabilit\u0103\u0163ile sale se num\u0103r\u0103 \u015fi managementul \u015fi dezvoltarea m\u0103rcii Pret a Porter, prezent\u0103 \u00een Spania, Argentina, Polonia, Cehia, Ungaria \u015fi Rom\u00e2nia.<\/p>\n
\nNarcisa C\u0103m\u0103r\u0103\u015foiu a absolvit Facultatea de \u015etiin\u0163\u0103 \u015fi Ingineria Materialelor din Cluj-Napoca, iar apoi \u015fi-a construit cariera \u00een multina\u0163ionale. \u00cen 1995 s-a angajat ca market developer la Cluj, pentru Coca-Cola. Un an mai t\u00e2rziu a \u00eenceput s\u0103 lucreze pentru Unilever, companie \u00een care a ocupat, p\u00e2n\u0103 \u00een 2005, diverite func\u0163ii, de la national account executive pe Transilvania p\u00e2n\u0103 la brand manager pe Dero \u015fi mai apoi pe Dove pentru toat\u0103 regiunea USCE (Rom\u00e2nia, Bulgaria, Serbia, Moldova, Bosnia, Macedonia).<\/p>\n
\nApoi vreme de trei ani a fost group brand manager la Heineken Rom\u00e2nia, iar din 2008 s-a al\u0103turat Coty Rom\u00e2nia, companie care a \u00eenregistrat \u00een 2013 o cifr\u0103 de afaceri de 73 de milioane de lei. \u201eSunt un om al rezultatelor \u015fi pentru mine succesul se m\u0103soar\u0103 \u00een cifre. Rezultate bune am ob\u0163inut peste tot, dar cred c\u0103 \u00een via\u0163\u0103 este foarte important s\u0103 iei decizii bune. Cea mai inspirat\u0103 decizie luat\u0103 \u00een plan personal a fost s\u0103 m\u0103 dezvolt \u00een marketing, dup\u0103 ce c\u00e2\u015ftigasem deja experien\u0163\u0103 \u00een v\u00e2nz\u0103ri \u015fi trade marketing.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"
Narcisa C\u0103m\u0103r\u0103\u015foiu este din 2008 marketing manager al Coty Rom\u00e2nia, ocup\u00e2ndu-se de crearea \u015fi implementarea strategiei de marketing pentru brandurile companiei, care reune\u015fte peste 2.000 de produse.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[12946,7179,7386,7284,9597,272,246,7442,200,32779,22346,6064,4899,7178,11563,29,18388,7383,7541,80,28494,98,8457,5436,7189,222],"class_list":["post-120899","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-barbati","tag-brand","tag-branduri","tag-cehia","tag-cluj-napoca","tag-companie","tag-crestere","tag-dezvoltare","tag-femei","tag-implementare","tag-inregistrare","tag-manager","tag-marca","tag-marketing","tag-ocupare","tag-polonia","tag-pondere","tag-prezentare","tag-produse","tag-refuz","tag-reunire","tag-romania","tag-scenariu","tag-serbia","tag-societate","tag-strategie"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/120899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=120899"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/120899\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=120899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=120899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=120899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}