{"id":117815,"date":"2015-02-13T15:55:00","date_gmt":"2015-02-13T15:55:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=117815"},"modified":"2015-02-13T15:55:00","modified_gmt":"2015-02-13T15:55:00","slug":"citeste-in-noul-numar-business-magazin-din-16-februarie-2015","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=117815","title":{"rendered":"Cite\u015fte \u00een noul num\u0103r Business Magazin din 16 februarie 2015"},"content":{"rendered":"

\nCOVER STORY:  Sfaturi pentru mine t\u00e2n\u0103r. Cei mai puternici manageri rom\u00e2ni r\u0103spund<\/p>\n

\n\u201eCe sfaturi mi-a\u015f da mie \u00eensumi\/\u00eens\u0103mi dac\u0103 a\u015f avea din nou 20 de ani, dar cuno\u015ftin\u0163ele \u015fi experien\u0163a de ast\u0103zi?\u201c. Cei mai admira\u0163i antreprenori \u015fi executivi din Rom\u00e2nia r\u0103spund \u00een premier\u0103 la aceast\u0103 \u00eentrebare \u015fi vorbesc despre lucrurile pe care le-ar fi putut face diferit.<\/p>\n

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\n <\/p>\n

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\nMANAGEMENT: Dep\u0103\u015firea crizei \u015fi goana cu care femeile \u00eencep s\u0103 cumpere rujuri<\/p>\n

\n2015 este cumva un an de hotar pentru Coty Rom\u00e2nia. Compania pl\u0103nuie\u015fte ca \u00een urm\u0103torii trei ani s\u0103 dubleze v\u00e2nz\u0103rile de cosmetice decorative, iar anul acesta cifra de afaceri s\u0103 creasc\u0103 cu un procent de dou\u0103 cifre, ca \u015fi \u00een anii trecu\u0163i. \u00cen plus, hub-ul de la Bucure\u015fti ar putea s\u0103 \u00eenglobeze \u00een anii urm\u00e6tori opera\u0163iunile din mai multe \u0163\u0103ri vecine.<\/p>\n

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\n <\/p>\n

\n

\nAUTO: Goana Skoda dup\u0103 clien\u0163i tineri interesa\u0163i de ma\u015fini noi<\/p>\n

\nCu noua linie de design a Skoda, marca dore\u015fte s\u0103 atrag\u0103 \u015fi pe pia\u0163a local\u0103 clien\u0163i mai tineri, care nu aleg un automobil dup\u0103 pre\u0163 \u015fi specifica\u0163ii, ci \u015fi dup\u0103 design. Strategia Skoda se potrive\u015fte cum nu se poate mai bine cu profilul clientului care va accesa programul Prima Ma\u015fin\u0103.<\/p>\n

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\nSPECIAL: Contrastul dintre cur\u0103\u0163enia elve\u0163ian\u0103 \u015fi banii murdari: \u2028cum a ascuns HSBC peste 100 de miliarde de dolari apar\u0163in\u00e2nd unor trafican\u0163i, vedetelor \u015fi politicienilor corup\u0163i<\/p>\n

\nUnda de \u015foc provocat\u0103 de liberalizarea cursului francului elve\u0163ian de c\u00e6tre  Banca Elve\u0163iei nu s-a disipat \u00eenc\u0103, dar iat\u0103 c\u0103 un nou scandal uria\u015f love\u015fte industria financiar\u0103 interna\u0163ional\u0103. Divizia elve\u0163ian\u0103 a HSBC, a doua mare banc\u0103 din lume, a ajutat la ascunderea de fisc a peste 100 de miliarde de dolari, apar\u0163in\u00e2nd unor organiza\u0163ii criminale, trafican\u0163i de arme \u015fi diamante, lista deponen\u0163ilor incluz\u00e2nd \u015fi familii regale, miliardari influen\u0163i, precum \u015fi clien\u0163i din Rom\u00e2nia.<\/p>\n

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\n <\/p>\n

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\nSTRATEGIE: Trecerea ERP \u2028din zona \u201ea\u015fa spune \u2028manualul\u201c \u00een \u201ea\u015fa spune \u2028clientul\u201c<\/p>\n

\nAlin Ivan este consultant \u00een management, pasionat de muzic\u0103, matematic\u0103 \u015fi \u015ftiin\u0163a economic\u0103, se ocup\u0103 \u015fi de afaceri de \u2028familie, dar \u015fi de Opera din Viena; acum vrea s\u0103 schimbe paradigma aplica\u0163iiilor ERP, totul \u00eentr-un produs testat deja. Pe scurt, \u201eManagement 2.1\u201c.<\/p>\n

\n <\/p>\n

\n\"\"<\/p>\n

\n

\n\u00cencep\u00e2nd din 17 septembrie 2012, revista Business Magazin se distribuie \u00een exclusivitate \u00een re\u0163elele Inmedio \u015fi Relay sau pe baz\u0103 de abonament.<\/p>\n","protected":false},"excerpt":{"rendered":"

“Sfaturi pentru mine t\u00e2n\u0103r” este materialul de copert\u0103 pe care revista Business Magazin vi-l propune din 16 februarie.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[331,49,339,7744,8210,26157,21222,33643,9768,60,6547,7518,541,7554,8503,98],"class_list":["post-117815","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-asigurari","tag-business-magazin","tag-conducere","tag-coperta","tag-ing","tag-intoarcere","tag-lectura","tag-material","tag-olanda","tag-piata","tag-plan","tag-preluare","tag-propunere","tag-recomandare","tag-revista","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/117815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=117815"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/117815\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=117815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=117815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=117815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}