{"id":116865,"date":"2015-01-22T10:10:00","date_gmt":"2015-01-22T10:10:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=116865"},"modified":"2015-01-22T10:10:00","modified_gmt":"2015-01-22T10:10:00","slug":"povestea-lui-jorge-paulo-lemann-cel-mai-bogat-om-din-brazilia","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=116865","title":{"rendered":"Povestea lui Jorge Paulo Lemann, cel mai bogat om din Brazilia"},"content":{"rendered":"<p>\nAceasta se datoreaz\u0103 ac\u0163iunilor pe care Lemann le de\u0163ine \u00een cadrul Anheuser-Busch InBev, cel mai mare produc\u0103tor de bere la nivel mondial, dar \u015fi altor companii achizi\u0163ionate prin fondul s\u0103u privat de investi\u0163ii, 3G Capital, precum produc\u0103torul de sosuri H.J. Heinz Company \u015fi Burger King.<\/p>\n<p>\nJorge Paulo Lemann s-a n\u0103scut \u00een 1939, \u00een Rio de Janeiro. Tat\u0103l s\u0103u, om de afaceri, emigrase din Elve\u0163ia, iar mama sa avea origine brazilian\u0103. Lemann a studiat la Harvard, de unde a absolvit cu o licen\u0163\u0103 \u00een economie \u00een 1961. Imediat dup\u0103 absolvire, \u00een 1961 \u015fi 1962, a lucrat ca stagiar la Credit Suisse \u00een Geneva. Dup\u0103 stagiu, s-a angajat ca ziarist economic la Jornal do Brasil, dar a renun\u0163at la gazet\u0103rie \u015fi, la scurt timp dup\u0103 aceesa, a cump\u0103rat o firm\u0103 de brokeraj.<\/p>\n<p>\n\u00cen 1971 a fondat \u00eempreun\u0103 cu doi parteneri de afaceri Banco Garantia, care a fost construit\u0103 dup\u0103 modelul de afaceri american \u015fi a devenit una dintre cele mai mari b\u0103nci de investi\u0163ii din Brazilia, un \u201eGoldman Sachs al Braziliei\u201c, potrivit Forbes. \u00cen 1998, Lemann a v\u00e2ndut Banco Garantia c\u0103tre Credit Suisse, \u00eentr-o tranzac\u0163ie evaluat\u0103 la 675 de milioane de dolari. Anterior, el \u015fi partenerii s\u0103i, al\u0103turi de care a pus bazele fondului de investi\u0163ii GP Investimentos, au f\u0103cut o serie de achizi\u0163ii, dintre care cea mai important\u0103 a fost preluarea produc\u0103torului de bere Cia Cervejaria Brahma, \u00een 1989.<\/p>\n<p>\n11 ani mai t\u00e2rziu, cei trei au cump\u0103rat un alt juc\u0103tor de pe pia\u0163a berii, Antarctia. S-a n\u0103scut astfel AmBev, care s-a transformat \u00een 2004, dup\u0103 fuziunea cu belgianul InterBrew, \u00een InBev. Patru ani mai t\u00e2rziu, cei trei au achizi\u0163ionat fabricantul de b\u0103uturi Anheuser-Busch \u00eentr-o tranzac\u0163ie controversat\u0103, de 46 milioane de dolari, devenind cel mai mare produc\u0103tor de bere la nivel mondial, Anheuser-Busch InBev (AB InBev). \u00cen acela\u015fi an, cei trei miliardari au \u00eenfiin\u0163at compania de investi\u0163ii 3G Capital prin care au preluat, \u00een 2010, re\u0163eaua de fast food Burger King \u00een schimbul a 3,8 miliarde de dolari.<\/p>\n<p>\nTrei ani mai t\u00e2rziu, sprijini\u0163i de patronul Berkshire Hathaway, Warren Buffett, 3G Capital a preluat \u015fi producatorul de sosuri Heinz pentru 28 de miliarde de dolari. Anul trecut, guvernul canadian a aprobat \u015fi o tranzac\u0163ie prin care Burger King Worldwide va cump\u0103ra lan\u0163ul de cafenele \u015fi gogo\u015fi Tim Hortons Inc. pentru suma de 11,10 miliarde dolari. Jorge Paulo Lemann este de asemenea membru al consiliului director al lan\u0163ului de retail Lojas Americanas, fost membru al consiliului director al companiei Gillette, pre\u015fedinte al Consiliului Consultativ Americo-Latin al Bursei din New York, membru fondator al consiliului director al Funda\u00e7\u00e3o Estudar, funda\u0163ie prin care ofer\u0103 burse pentru studen\u0163ii&nbsp; brazilieni, membru al Consiliilor Interna\u0163ionale Consultative ale Credit Suisse Group \u015fi Daimler Chrysler.<\/p>\n<p>\nAfacerile nu reprezint\u0103 singurul domeniu \u00een care Lemann a excelat: pasionat de sport, a fost de cinci ori campionul Braziliei la tenis, iar, \u00een 1962, datorit\u0103 dublei sale cet\u0103\u0163enii, a evoluat \u00een Cupa Davis pentru Brazilia \u015fi Elve\u0163ia. Din 1999, locuie\u015fte \u00een Elve\u0163ia \u00eempreun\u0103 cu familia sa, dup\u0103 o \u00eencercare de r\u0103pire a copiilor s\u0103i.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cel mai bogat afacerist din Brazilia \u015fi al 37-lea la nivel mondial, Jorge Paulo Lemann are o avere estimat\u0103 la 23,2 miliarde de dolari, potrivit publica\u0163iei americane Forbes. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3826],"tags":[8044,170,81,21816,9264,7213,17014,11197,466,435,7553,8887,9260,161,292,8932,297],"class_list":["post-116865","post","type-post","status-publish","format-standard","hentry","category-special","tag-3g","tag-achizitie","tag-afaceri","tag-americane","tag-avere","tag-bere","tag-brazilia","tag-burger-king","tag-capital","tag-consiliu","tag-elvetia","tag-estimare","tag-forbes","tag-miliarde","tag-mondial","tag-poveste","tag-producator"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/116865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=116865"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/116865\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=116865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=116865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=116865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}