\nMai mult de jum\u0103tate dintre studen\u0163ii rom\u00e2ni vor s\u0103 \u00eenceap\u0103 propria afacere. \u00centre tehnologie \u015fi succes stau banii: 90% dintre antreprenorii rom\u00e2ni consider\u0103 accesul la finan\u0163are dificil sau foarte dificil. Ce-i r\u0103m\u00e2n t\u00e2n\u0103rului \u00eentreprinz\u0103tor de f\u0103cut? S\u0103 \u00ee\u015fi g\u0103seasc\u0103 un “business angel”, un investitor sau un fond de investi\u0163ii.<\/p>\n
\nCum g\u0103se\u015fti investitorul, ce \u00eei spui, c\u00e2nd \u015fi cum, cum \u00ee\u0163i concepi prezentarea pentru un eveniment menit s\u0103 faciliteze accesul la finan\u0163are, care ar trebui s\u0103 fie punctele forte pe care trebuie s\u0103 insi\u015fti, iat\u0103 c\u00e2teva \u00eentreb\u0103ri la care \u00eencerc\u0103m s\u0103 raspundem \u00een continuare.
\nPrima \u00eentrebare pe care trebuie s\u0103 \u0163i-o pui este: “Am o idee de afacere. E valoroas\u0103?” R\u0103spunsul este greu de acceptat, dar trebuie s\u0103 \u015fti\u0163i c\u0103 o idee nu valoreaz\u0103 prea mult.<\/p>\n
\nDin punctul de vedere al unui investitor, valoarea unei idei este este aproape zero, spune Dan Vi\u015foiu, partner la BAC Investment Banking. “\u00cemi spune foarte multe lucruri despre o persoan\u0103 faptul c\u0103 nu a putut s\u0103 avanseze, s\u0103 evolueze din faza unei idei ca s\u0103 lanseze afacerea”, adug\u0103 el.
\nDrago\u015f Rou\u0103, antreprenor \u00een serie \u015fi blogger, crede c\u0103 ideile sunt commodities: “\u015eansele ca cineva s\u0103 aib\u0103 ideea ta sau s\u0103 o fi avut deja de 1.000 de ori \u00eenainte sunt extrem de mari. Din perspectiva mea, ideea are o importan\u0163\u0103 minor\u0103; conteaz\u0103 mult mai mult implementarea”.<\/p>\n
\nImplementarea unei idei, adaug\u0103 Rou\u0103, poate s\u0103 nu fie spectaculoas\u0103 dar poate s\u0103 se dovedeasc\u0103 mult mai atr\u0103g\u0103toare dec\u00e2t o idee fabuloas\u0103 dar care nu e implementat\u0103 bine. “Conteaz\u0103 mult mai mult ce faci, felul \u00een care \u00ee\u0163i creezi procesele, clien\u0163ii \u015fi furnizorii \u015fi \u00ee\u0163i gestionezi cheltuielile \u015fi \u00ee\u0163i faci brandingul dec\u00e2t ideea.<\/p>\n
\nFocusul pe idee nu mi se pare c\u0103 ar trebui s\u0103 fie extraordinar”. Un corolar: ideea \u00een sine trebuie s\u0103 fie c\u00e2t mai simpl\u0103. “Hai s\u0103 distribuim imagini de la unii la al\u0163ii, este Instagram. O idee foarte simpl\u0103, dar implementarea a fost foarte bun\u0103.<\/p>\n
\nUn alt exemplu este Whatsapp – hai s\u0103 facem oamenii s\u0103 vorbeasc\u0103 \u00eentre ei. Punct. At\u00e2t. Idee extrem de simpl\u0103, f\u0103cut\u0103 de zeci de ori, \u00eenainte exist\u00e2nd \u00een pia\u0163\u0103, \u00eenc\u0103 de pe vremea ICQ-ului \u00een cazul Whatsapp – sau \u015fi Flicker exista \u00eenainte s\u0103 existe Instagram – dar implementate \u00eentr-un mod mult mai adaptat pe nevoile pie\u0163ei \u015fi la ceea ce clien\u0163ii vor”.<\/p>\n","protected":false},"excerpt":{"rendered":"
Mai mult de jum\u0103tate dintre studen\u0163ii rom\u00e2ni vor s\u0103 \u00eenceap\u0103 propria afacere. \u00centre tehnologie \u015fi succes stau banii: 90% dintre antreprenorii rom\u00e2ni consider\u0103 accesul la finan\u0163are dificil sau foarte dificil. Ce-i r\u0103m\u00e2n t\u00e2n\u0103rului \u00eentreprinz\u0103tor de f\u0103cut? S\u0103 \u00ee\u015fi g\u0103seasc\u0103 un “business angel”, un investitor sau un fond de investi\u0163ii. Cum g\u0103se\u015fti investitorul, ce \u00eei spui, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[238,81,255,82,235,4126,532,472,9022,32779,13252,80,173],"class_list":["post-115847","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-acces","tag-afaceri","tag-antreprenori","tag-bani","tag-business","tag-clienti","tag-eveniment","tag-finantare","tag-ghid","tag-implementare","tag-investitor","tag-refuz","tag-romani"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=115847"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115847\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=115847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=115847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=115847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}