{"id":115544,"date":"2014-12-15T10:35:00","date_gmt":"2014-12-15T10:35:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=115544"},"modified":"2014-12-15T10:35:00","modified_gmt":"2014-12-15T10:35:00","slug":"de-la-doua-masini-de-cusut-intr-un-apartament-afacerea-mizar-a-ajuns-la-11-magazine","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=115544","title":{"rendered":"De la dou\u0103 ma\u015fini de cusut \u00eentr-un apartament, afacerea Mizar a ajuns la 11 magazine"},"content":{"rendered":"<p>\n\u00cenfiin\u0163at \u00een 1996, brandul Mizar a deschis cele 11 magazine \u00een centre comerciale din \u00eentreaga \u0163ar\u0103, \u00een care lucreaz\u0103 peste 50 de angaja\u0163i. Compania de\u0163ine peste 1.000 mp de spa\u0163ii moderne de produc\u0163ie, ateliere proprii de crea\u0163ie, colec\u0163ii anuale ce cuprind peste 1.000 de modele noi.<\/p>\n<p>\n\u201cMagazinul din B\u0103neasa Shopping City este menit s\u0103 pozi\u0163ioneze Mizar \u00een acela\u015fi context cu concuren\u0163a noastr\u0103 \u015fi s\u0103 aduc\u0103 publicului o alternativ\u0103 rom\u00e2neasc\u0103,\u201c declar\u0103 Dan Lupu, manager general Mizar.&nbsp;<\/p>\n<p>\n\u00cen 2013 cifra de afaceri a companiei a dep\u0103\u015fit 2.000.000 de euro, iar previziunile pentru anul \u00een curs se refer\u0103 la atingerea pragului de 2.250.000 de euro.<\/p>\n<p>\nStrategia de viitor a brandului Mizar este concentrat\u0103 pe extinderea re\u0163elei de retail, \u00een toate ora\u015fele importante din Romania, iar ritmul propus pentru 2015 este de 3-4 noi magazine pe an. Un alt aspect al strategiei de dezvoltare a companiei \u00een urm\u0103torii ani este diversificarea colec\u0163iilor actuale, ce con\u0163in peste 1.000 de modele anual.<\/p>\n<p>\nAfacerea a \u00eenceput \u00een luna august 1996 ca un mic atelier de apartament, cu doar dou\u0103 ma\u015fini de cusut, ajung\u00e2nd ast\u0103zi la un spa\u0163iu propriu de produc\u0163ie \u015fi peste 150 de angaja\u0163i. \u00cen cei 18 ani de existen\u0163\u0103, Mizar a crescut constant, ajung\u00e2nd s\u0103 de\u0163in\u0103 peste 1.000 m2 de spa\u0163ii moderne de produc\u0163ie, ateliere proprii de crea\u0163ie, colec\u0163ii anuale ce cuprind peste 1.000 de modele noi \u015fi 11 magazine proprii \u00een toat\u0103 \u0163ara.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brandul rom\u00e2nesc de \u00eembr\u0103c\u0103minte Mizar investe\u015fte 100.000 euro pentru a deschide un nou magazin \u00een B\u0103neasa Shopping City, acesta fiind al 11-lea spa\u0163iu al re\u0163elei. \u00een B\u0103neasa Shopping City. Noul magazin are o suprafa\u0163\u0103 de 120 mp. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[387,5255,39033,5260],"class_list":["post-115544","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-magazine","tag-masini","tag-mizar","tag-shopping"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=115544"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115544\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=115544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=115544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=115544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}