{"id":115263,"date":"2014-12-09T15:52:00","date_gmt":"2014-12-09T15:52:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=115263"},"modified":"2014-12-09T15:52:00","modified_gmt":"2014-12-09T15:52:00","slug":"1-500-de-lei-este-bugetul-pentru-sarbatori-a-celor-mai-multi-romani","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=115263","title":{"rendered":"1.500 de lei este bugetul pentru s\u0103rb\u0103tori a celor mai mul\u0163i rom\u00e2ni"},"content":{"rendered":"<p>\n\u201c\u00cen acest context, dac\u0103 \u00een 2013 ne bucuram de o cre\u015ftere a bugetului cu aproape 300 lei fa\u0163\u0103 de decembrie 2012, \u00een acest an, comparativ cu anul trecut, nu avem diferen\u0163e semnificative din punct de vedere statistic care s\u0103 ne duc\u0103 cu g\u00e2ndul la cre\u015fterea consumului\u201d, arat\u0103 \u00eentr-un comunicat al companiei.<\/p>\n<p>\n&nbsp;Peste o treime (35,4%) dintre or\u0103\u015fenii intervieva\u0163i inten\u0163ioneaz\u0103 s\u0103 cheltuiasc\u0103 pentru masa de Cr\u0103ciun \u015fi revelion sub 1.000 lei, \u00een timp ce 26,4% dintre ace\u015ftia urc\u0103 u\u015for c\u0103tre bugetul mediu de 1500 lei.&nbsp;<\/p>\n<p>\nAceast\u0103 constan\u0163\u0103 este vizibil\u0103 \u015fi pentru cheltuielile alimentare (carne, cozonac, b\u0103uturi r\u0103coritoare, fructe etc.), suma medie destinat\u0103 acestora fiind de 602,21 lei (comparativ cu 600,76 lei \u00een 2013).<\/p>\n<p>\n\u00cen cazul celor nealimentare specifice S\u0103rb\u0103torilor de Iarn\u0103 (ornamente, cosmetice, \u00eembr\u0103c\u0103minte, \u00eenc\u0103l\u0163\u0103minte etc.), suma medie alocat\u0103 a sc\u0103zut u\u015for de la 498,63 lei la 467,64 lei.<\/p>\n<p>\nExist\u0103 totu\u015fi or\u0103\u015feni (pu\u0163in peste 20%) care ar dori s\u0103 cumpere de Cr\u0103ciun sau revelion anumite produse alimentare, dar nu \u015fi le permit din cauza limit\u0103rilor financiare. Dintre acestea men\u0163ion\u0103m carnea, \u00een special cea de curcan sau vit\u0103, pe\u015ftele, dar \u015fi alimente mai scumpe cum ar fi br\u00e2nzeturile \u201efine\u201d\/fran\u0163uze\u015fti sau \u201e\u015fampania mai scump\u0103\u201d.<\/p>\n<p>\n\u00cen ceea ce prive\u015fte categoria \u201ec\u0103l\u0103toriile\/excursiile organizate \u00een perioada s\u0103rb\u0103torilor de iarn\u0103\u201d, se \u00eenregistreaz\u0103 o cre\u015ftere a num\u0103rului or\u0103\u015fenilor care vor pleca \u00een concediu, dar o sc\u0103dere a sumei medii alocate, de la 1.524,47 lei \u00een 2013, la 1.149,31 lei \u00een 2014.<\/p>\n<p>\nO alt\u0103 categorie de cheltuieli prilejuit\u0103 de s\u0103rb\u0103torile de iarn\u0103 este cea a \u201eie\u015firilor \u00een ora\u015f\/la restaurant\u201d. Pentru aceasta, persoanele intervievate inten\u0163ioneaz\u0103 s\u0103 aloce, \u00een medie, aproximativ aceea\u015fi sum\u0103 ca anul trecut (372,87 lei).<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/2\/grafic-2.png?height=172&#038;width=620\" style=\"width: 620px; height: 172px;\" \/><\/p>\n<p>\nCa \u015fi \u00een 2013, \u015fi \u00een acest an, aproape 90% dintre responden\u0163i inten\u0163ioneaz\u0103 s\u0103 ofere cadouri celor dragi cu ocazia Cr\u0103ciunului \u015fi a revelionului.<\/p>\n<p>\n\u00cen acest context, \u00een topul cadourilor reg\u0103sim articolele de \u00eembr\u0103c\u0103minte\/\u00eenc\u0103l\u0163\u0103minte, juc\u0103riile \u015fi cosmeticele\/parfumurile.<\/p>\n<p>\nPrincipalele categorii de persoane c\u0103tre care se vor \u00eendrepta aceste cadouri sunt membrii familiei (so\u0163ul\/so\u0163ia, partenerul(a), copiii, p\u0103rin\u0163ii, fra\u0163ii, surorile etc.).<\/p>\n<p>\nSuma medie pe care or\u0103\u015fenii inten\u0163ioneaz\u0103 s\u0103 o cheltuiasc\u0103 \u00een acest an, pentru aceste cadouri va fi de 470,34 lei, \u00een foarte u\u015foar\u0103 cre\u015ftere fa\u0163\u0103 de cea din 2013 (465,25 lei).<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/3\/grafic-3.png?height=359&#038;width=620\" style=\"width: 620px; height: 359px;\" \/><\/p>\n<p>\nDe asemenea, ca \u015fi anul trecut, mai mult de jum\u0103tate dintre responden\u0163i nu vor cump\u0103ra nici \u00een acest an brad natural de Cr\u0103ciun, prefer\u00e2nd s\u0103 foloseasc\u0103 unul artificial.<\/p>\n<p>\nMai mult dec\u00e2t at\u00e2t, 7,4% dintre persoanele intervievate afirm\u0103 c\u0103 NU inten\u0163ioneaz\u0103 s\u0103 \u00eempodobeasc\u0103 Bradul de Cr\u0103ciun \u00een 2014.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/4\/grafic-4.png?height=369&#038;width=620\" style=\"width: 620px; height: 369px;\" \/><\/p>\n<p>\n\u00cen ceea ce prive\u015fte Revelionul 2015, majoritatea or\u0103\u015fenilor intervieva\u0163i aleg s\u0103 petreac\u0103 \u00een \u0163ar\u0103 (91%), \u00een timp ce numai 3,5% dintre ace\u015ftia sunt dispu\u015fi s\u0103 plece \u00een str\u0103in\u0103tate.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/5\/grafic-5.png?height=566&#038;width=620\" style=\"width: 620px; height: 566px;\" \/><\/p>\n<p>\nDintre cei care vor sta de Revelion \u00een \u0163ar\u0103, 68,8% vor petrece al\u0103turi de familie, prieteni \u00een propriile locuin\u0163e sau ale prietenilor, 13,3% vor merge la un restaurant\/club, \u00een timp ce 13,2% vor petrece \u00eentr-o sta\u0163iune montan\u0103\/balnear\u0103 din Rom\u00e2nia<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/6\/grafic-6.png?height=326&#038;width=620\" style=\"width: 620px; height: 326px;\" \/><\/p>\n<p>\nStudiul a fost realizat pe un e\u015fantion reprezentativ pentru Bucure\u015fti \u015fi ora\u015fele cu peste 100.000 locuitori, \u00een perioada 25 \u2013 28 noiembrie 2014. Au fost intervievate telefonic 800 persoane cu v\u00e2rsta cuprins\u0103 \u00een intervalul 18 \u2013 65 ani. Marja de eroare a studiului este de \u00b13,46%.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/7\/grafic-7-1.png?height=482&#038;width=620\" style=\"width: 620px; height: 482px;\" \/><\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/13711157\/8\/grafic-7-2.png?height=462&#038;width=620\" style=\"width: 620px; height: 462px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bugetul alocat petrecerii s\u0103rb\u0103torilor de iarn\u0103 este la acela\u015fi nivel cu cel de anul trecut, adic\u0103 peste 1.500 lei, conform datelor celui mai recent studiu de pia\u0163\u0103 realizat de MEDNET Marketing Research Center. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211],"tags":[74,173,564,34926,7853],"class_list":["post-115263","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","tag-buget","tag-romani","tag-sarbatori","tag-sarbatori-de-iarna","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=115263"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115263\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=115263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=115263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=115263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}