\nAstfel, 35,4% dintre or\u0103\u015fenii intervieva\u0163i inten\u0163ioneaz\u0103 s\u0103 cheltuiasc\u0103 pentru masa de Cr\u0103ciun \u015fi Revelion sub 1.000 lei, \u00een timp ce 26,4% dintre ace\u015ftia urc\u0103 u\u015for c\u0103tre bugetul mediu de 1.500 lei. Bugetul a crescut cu aproape 300 lei fa\u0163\u0103 de decembrie 2012.<\/p>\n
\nPentru cheltuielile alimentare (carne, cozonac, b\u0103uturi r\u0103coritoare, fructe etc.), suma medie destinat\u0103 acestora este de 602,21 lei (comparativ cu 600,76 lei \u00een 2013), iar \u00een cazul celor nealimentare specifice S\u0103rb\u0103torilor de Iarn\u0103 (ornamente, cosmetice, \u00eembr\u0103c\u0103minte, \u00eenc\u0103l\u0163\u0103minte etc.), suma medie alocat\u0103 a sc\u0103zut u\u015for de la 498,63 lei la 467,64 lei.<\/p>\n
\nAproape 90% dintre responden\u0163i inten\u0163ioneaz\u0103 s\u0103 ofere cadouri celor dragi cu ocazia Cr\u0103ciunului \u015fi a Revelionului. \u00een topul cadourilor reg\u0103sim articolele de \u00eembr\u0103c\u0103minte\/\u00eenc\u0103l\u0163\u0103minte, juc\u0103riile \u015fi cosmeticele\/parfumurile. <\/p>\n
\nMajoritatea or\u0103\u015fenilor intervieva\u0163i aleg s\u0103 petreac\u0103 Revelionul \u00een \u0163ar\u0103 (91%), \u00een timp ce numai 3,5% dintre ace\u015ftia sunt dispu\u015fi s\u0103 plece \u00een str\u0103in\u0103tate. Dintre cei care vor sta de Revelion \u00een \u0163ar\u0103, 68,8% vor petrece al\u0103turi de familie, prieteni \u00een propriile locuin\u0163e sau ale prietenilor, 13,3% vor merge la un restaurant\/club, \u00een timp ce 13,2% vor petrece \u00eentr-o sta\u0163iune montan\u0103\/balnear\u0103 din Rom\u00e2nia<\/p>\n
\nStudiul a fost realizat pe un e\u015fantion reprezentativ pentru Bucure\u015fti \u015fi ora\u015fele cu peste 100.000 locuitori, \u00een perioada 25 \u2013 28 noiembrie 2014. Au fost intervievate telefonic 800 persoane cu v\u00e2rsta cuprins\u0103 \u00een intervalul 18-65 ani. Marja de eroare a studiului este de \u00b13,46%.<\/p>\n","protected":false},"excerpt":{"rendered":"
Bugetul alocat petrecerii s\u0103rb\u0103torilor de iarn\u0103 este la acela\u015fi nivel cu cel de anul trecut, de circa 1.500 lei, conform datelor celui mai recent studiu de pia\u0163\u0103 realizat de Mednet Marketing Research Center.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[74,7406,7853],"class_list":["post-115241","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-buget","tag-craciun","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115241","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=115241"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115241\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=115241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=115241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=115241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}