{"id":115133,"date":"2014-12-07T13:42:46","date_gmt":"2014-12-07T13:42:46","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=115133"},"modified":"2014-12-07T13:42:46","modified_gmt":"2014-12-07T13:42:46","slug":"yahoo-va-depasi-anul-viitor-twitter-pe-piata-publicitatii-pe-dispozitivele-mobile-din-statele-unite","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=115133","title":{"rendered":"Yahoo va dep\u0103\u015fi anul viitor Twitter pe pia\u0163a publicit\u0103\u0163ii pe dispozitivele mobile din Statele Unite"},"content":{"rendered":"<p>\nCota de pia\u0163\u0103 a Yahoo va cre\u015fte \u00een cel mai accelerat ritm de pe pia\u0163a american\u0103 a publicit\u0103\u0163ii pe dispozitivele mobile \u00een perioada 2014-2016, potrivit datelor EMarketer, relateaz\u0103 <a href=\"http:\/\/Bloomberg.com\" target=\"_blank\">Bloomberg<\/a>.<\/p>\n<p>\n<strong>Astfel, cota de pia\u0163\u0103 a Yahoo se va ridica la 3,74% anul viitor \u015fi la 4,2% \u00een 2016, \u00een timp ce ocupanta locului trei, Twitter, va consemna un avans la 3,69% \u00een 2015 \u015fi la 3,8% \u00een 2016.<\/strong><\/p>\n<p>\nGoogle \u00ee\u015fi va men\u0163ine pozi\u0163ia de lider al pie\u0163ei \u015fi anul viitor, de\u0163in\u00e2nd o cot\u0103 de 35%, fiind urmat de Facebook cu 17%.<\/p>\n<p>\nMarissa Mayer, CEO-ul Yahoo, a orientat strategia companiei americane c\u0103tre platformele mobile, transform\u00e2nd Yahoo \u00eentr-un juc\u0103tor important pe o pia\u0163\u0103 a publicit\u0103\u0163ii digitale estimate s\u0103 ajung\u0103 la 60 de miliarde de dolari \u00een SUA \u00een 2018.<\/p>\n<p>\n\u00cen luna octombrie, compania a raportat venituri de peste 200 de milioane de dolari a diviziei pentru platforme mobile \u015fi a anticipat c\u0103 aceast\u0103 divizie va genera un venit total de 1,2 miliarde de dolari la finalul anului.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yahoo va dep\u0103\u015fi anul viitor Twitter pe pia\u0163a publicit\u0103\u0163ii pe dispozitivele mobile din Statele Unite, estimat\u0103 la 19 miliarde de dolari, devenind al treilea competitor de pe pia\u0163\u0103, cu mult, \u00eens\u0103, \u00een urma Google \u015fi Facebook.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[6763,268,8132],"class_list":["post-115133","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-publicitate","tag-twitter","tag-yahoo"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=115133"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/115133\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=115133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=115133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=115133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}