\nLan\u0163ul de farmacii Help Net, de\u0163inut de Buluc, a fost de fapt un proiect din studen\u0163ie al fiicei sale. Isabelle Iacob, \u00een prezent \u015fefa Help Net, \u015fi-a luat trei dintre colegii de facultate \u015fi a fondat al\u0103turi de ei departamentul de marketing al Farmexim, distribuitorul de medicamente de\u0163inut de tat\u0103l s\u0103u. Iacob descrie perioada drept una a pionieratului, vremuri c\u00e2nd echipa sa a putut s\u0103 construiasc\u0103 de la zero \u015fi s\u0103-\u015fi pun\u0103 \u00een valoare ideile. \u201eAceasta a fost karma mea \u00een Farmexim. Am trecut prin multe departamente, de la marketing la v\u00e2nz\u0103ri, apoi la achizi\u0163ii, logistic\u0103 \u015fi \u00een toate acestea pot s\u0103 spun c\u0103 am fondat o structur\u0103 care acum e func\u0163ional\u0103 \u015fi eficient\u0103.\u201c Help Net este ast\u0103zi \u00een topul celor mai mari re\u0163ele de farmacii din Rom\u00e2nia, iar obiectivul ini\u0163ial al Isabellei Iacob, aflat acum 15 ani la stadiul de simplu proiect de MBA, a prins contur \u015fi \u015fi-a ar\u0103tat poten\u0163ialul \u00een pia\u0163\u0103, av\u00e2nd ast\u0103zi 150 de unit\u0103\u0163i cu un rulaj anual de 83 de milioane de euro.<\/p>\n
\nTot \u00een grupul Farmexim lucreaz\u0103, din 1997, \u015fi sora Isabellei, Alina Barcaru. Ambele au f\u0103cut parte \u00een anii anteriori din proiectele 100 tineri manageri de top, demersul anual al Business Magazin de a identifica urm\u0103toarea genera\u0163ie-fundament a mediului de afaceri din Rom\u00e2nia.<\/p>\n
\nAlina Barcaru, 40 de ani, este \u00een prezent director executiv de IT \u015fi logistic\u0103 \u015fi are \u00een coordonare toate procesele IT \u015fi logistice de aprovizionare intern\u0103, dar \u015fi managementul depozitelor de marf\u0103 ale Farmexim. \u201ePe l\u00e2ng\u0103 faptul c\u0103 era normal s\u0103 \u00eencep s\u0103 lucrez \u00een compania familiei, a fost o \u015fans\u0103 pentru un t\u00e2n\u0103r absolvent f\u0103r\u0103 experien\u0163\u0103 ca mine de a \u00eenv\u0103\u0163a lucruri noi \u00eentr-o companie \u00een ascensiune. \u00cen timp, lucrurile au evoluat \u015fi implicarea este dubl\u0103 atunci c\u00e2nd \u00eentre tine \u015fi companie exist\u0103 mai mult dec\u00e2t un contract de munc\u0103. Satisfac\u0163ia lucrurilor bine f\u0103cute este mai mare atunci c\u00e2nd \u015ftii c\u0103 vei beneficia direct de efectele pe termen lung\u201c, spune Alina Barcaru. Managerul mai spune c\u0103 preluarea conducerii departamentului de logistic\u0103, \u00een urm\u0103 cu doi ani, a fost cea mai dificil\u0103 misiune de p\u00e2n\u0103 acum. Alinei Barcaru i se datoreaz\u0103 modernizarea depozitelor Farmexim \u015fi coordonarea ariei de logistic\u0103 din noul sediu de la Balote\u015fti. \u201eDecizia de a m\u0103 implica \u00een aceast\u0103 arie a adus cu sine o responsabilitate crescut\u0103 \u015fi multe decizii grele de management, dar \u015fi multe zile departe de familie, nop\u0163i petrecute \u00een depozite, stres \u015fi oboseal\u0103 acumulate. Este la fel de adev\u0103rat c\u0103 mi-a adus \u015fi multe satisfac\u0163ii \u015fi nu regret nimic din ace\u015fti ultimi doi ani. Am trecut \u00eentr-o etap\u0103 superioar\u0103 a carierei mele\u201c, mai spune posibila viitoare mo\u015ftenitoare a Farmexim.<\/p>\n
\nAlexandra Copos de Prada (Ana Pan \u015fi Ana Hotels), Roxana Cepalis (Te Rox-Prod), Theodora Bucur Popa (Transavia), Ioana \u015eucu (Iconic Health, Iconic Food), Isabelle Iacob (Help Net), Alina Barcaru (Farmexim), Daniela B\u00eezgan (Marelvi), Adina Ionescu (Lemet), Ada Georgescu (Meda \u015fi Vincon), Adina Niculae (InterAgro), Diana Videanu (Titan Mar \u015fi Marmosim) \u015fi Andra Timi\u015f (CrisTim) vor prelua \u00een c\u00e2\u0163iva ani afacerile p\u0103rin\u0163ilor, urm\u00e2nd s\u0103 aib\u0103 pe m\u00e2n\u0103 businessuri care, cumulate, ajung la aproape 2 miliarde de euro \u015fi zeci de mii de angaja\u0163i.<\/p>\n
\nCiti\u0163i articolul integral \u00een edi\u0163ia tip\u0103rit\u0103 a revistei Business Magazin, \u00eencep\u00e2nd de luni, 17.11.2014.<\/p>\n","protected":false},"excerpt":{"rendered":"
Isabelle Iacob, fiica antreprenorului Ovidiu Buluc, fondatorul grupului farmaceutic Farmexim, cu afaceri de peste 400 de milioane de euro \u00een distribu\u0163ia \u015fi retailul de medicamente, a ajuns \u00een business \u00eenc\u0103 din timpul facult\u0103\u0163ii, c\u00e2nd era student\u0103 la ASE. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[530],"tags":[38729,10224,10223,10490],"class_list":["post-114365","post","type-post","status-publish","format-standard","hentry","category-analize","tag-alina-barcaru","tag-farmexim","tag-help-net","tag-isabelle-iacob"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/114365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=114365"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/114365\/revisions"}],"predecessor-version":[{"id":114380,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/114365\/revisions\/114380"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=114365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=114365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=114365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}