{"id":114233,"date":"2014-11-17T09:57:00","date_gmt":"2014-11-17T09:57:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=114233"},"modified":"2014-11-17T09:57:00","modified_gmt":"2014-11-17T09:57:00","slug":"roxana-cepalis-va-prelua-in-viitor-un-imperiu-de-30-de-milioane-de-euro-cu-exporturi-in-peste-50-de-tari","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=114233","title":{"rendered":"Roxana Cepalis va prelua \u00een viitor un imperiu de 30 de milioane de euro cu exporturi \u00een peste 50 de \u0163\u0103ri"},"content":{"rendered":"<p>\nRoxana Cepalis, fiica antreprenoarei Doina Cepalis, a devenit \u00een 2014 vicepre\u015fedintele Te-Rox Prod.<\/p>\n<p>\nRoxana Cepalis, 27 de ani, vicepre\u015fedintele companiei Te-Rox Prod se ocup\u0103, al\u0103turi de mama sa, de portofoliul de clien\u0163i, de bugetul de investi\u0163ii, de stabilirea pre\u0163urilor \u015fi de direc\u0163ia strategic\u0103 a companiei. \u201eC\u00e2nd eram mic\u0103, p\u0103rin\u0163ii m\u0103 luau cu ei \u00een c\u0103l\u0103toriile lor de afaceri pentru a petrece mai mult timp \u00eempreun\u0103. \u00cenc\u0103 de atunci mi-au transmis ambi\u0163iile lor poate f\u0103r\u0103 s\u0103 \u00ee\u015fi dea seama. Asta \u00eemi doream atunci s\u0103 fac \u015fi \u00eemi doresc \u00een continuare. Am urmat facultatea de management \u00een cadrul Academiei de Studii Economice \u00een locul unei facult\u0103\u0163i din alt\u0103 \u0163ar\u0103 tocmai pentru a fi aproape de mama \u015fi pentru a intra \u00een compania ei\u201c, poveste\u015fte Roxana Cepalis.<\/p>\n<p>\nProduc\u0103torul de scaune auto pentru copii \u015fi centuri de siguran\u0163\u0103 Te-Rox Prod a ajuns de la o cifr\u0103 de afaceri de 230.000 de euro \u00een 2007 la mai bine de 27 de milioane de euro \u00een 2013, cu exporturi \u00een peste 50 de \u0163\u0103ri.<\/p>\n<p>\nRoxana Cepalis \u015fi-a petrecut ultimii patru ani \u00een conducerea grupului &#8211; o perioad\u0103 de preg\u0103tire, \u00een care a \u00eenv\u0103\u0163at \u00een mod practic cum s\u0103 conduc\u0103 o companie: \u201e\u00cen condi\u0163iile unei cre\u015fteri de 200% \u00een ultimii cinci ani, am lucrat, al\u0103turi de echipa managerial\u0103, la dezvoltarea companiei, de la angajarea de personal \u015fi p\u00e2n\u0103 la planurile de investi\u0163ii\u201c.<\/p>\n<p>\n\u00cen paralel cu jobul zilnic al\u0103turi de mama ei, Roxana Cepalis a pornit \u015fi pe cont propriu \u00een urm\u0103 cu doi ani, dechiz\u00e2nd afacerea Bebetex, care comercializeaz\u0103 online \u00een Rom\u00e2nia scaune auto pentru copii. A ales din start s\u0103 fie ac\u0163ionar unic pentru a-\u015fi testa limitele.<\/p>\n<p>\n&#8220;Acest business pe care \u00eel conduc a \u00eenceput acum doi ani cu un magazin online.&nbsp; Acum suntem lideri pe pia\u0163a de scaune auto \u00een mediul online. Obiectivul actual este s\u0103 iesim \u00een offline \u015fi \u00een c\u00e2\u0163iva ani s\u0103 ajungem lideri pe pia\u0163a de scaune auto pentru copii la nivel na\u0163ional&#8221;, spune Roxana Cepalis.<\/p>\n<p>\nRoxana Cepalis \u015fi-a demonstrat \u00eens\u0103 c\u0103 poate reu\u015fi \u015fi altfel dec\u00e2t prin reu\u015fitele p\u0103rin\u0163ilor. Spune c\u0103 nu a fost u\u015for, dar c\u0103 a v\u0103zut poten\u0163ial pe pia\u0163a local\u0103 \u015fi a avut curajul s\u0103 abordeze un segment pe care p\u0103rin\u0163ii s\u0103i nu \u00eel vizaser\u0103 p\u00e2n\u0103 atunci. \u201eA fost un pas important pentru mine \u00een care mi-am asumat responsabilitatea total\u0103, chiar dac\u0103 aceast\u0103 decizie a pus o mare presiune asupra mea prin frica de e\u015fec sau de a nu fi la nivelul a\u015ftept\u0103rilor p\u0103rin\u0163ilor mei\u201c, m\u0103rtusise\u015fte Roxana Cepalis, care se vede \u00een urm\u0103torii \u015fapte-opt ani la conducerea imperiului de la Pa\u015fcani.<\/p>\n<hr \/>\n<p>\nRoxana Cepalis (Te Rox-Prod), Alexandra Copos de Prada (Ana Pan \u015fi Ana Hotels), Theodora Bucur Popa (Transavia), Ioana \u015eucu (Iconic Health, Iconic Food), Isabelle Iacob (Help Net), Alina Barcaru (Farmexim), Daniela B\u00eezgan (Marelvi), Adina Ionescu (Lemet), Ada Georgescu (Meda \u015fi Vincon), Adina Niculae (InterAgro), Diana Videanu (Titan Mar \u015fi Marmosim) \u015fi Andra Timi\u015f (CrisTim) vor prelua \u00een c\u00e2\u0163iva ani afacerile p\u0103rin\u0163ilor, urm\u00e2nd s\u0103 aib\u0103 pe m\u00e2n\u0103 businessuri care, cumulate, ajung la aproape 2 miliarde de euro \u015fi zeci de mii de angaja\u0163i.<\/p>\n<p>\nCiti\u0163i articolul integral \u00een edi\u0163ia tip\u0103rit\u0103 a revistei Business Magazin, \u00eencep\u00e2nd de luni, 17.11.2014.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Roxana Cepalis, fiica antreprenoarei Doina Cepalis, a devenit \u00een 2014 vicepre\u015fedintele Te-Rox Prod. Roxana Cepalis, 27 de ani, vicepre\u015fedintele companiei Te-Rox Prod se ocup\u0103, al\u0103turi de mama sa, de portofoliul de clien\u0163i, de bugetul de investi\u0163ii, de stabilirea pre\u0163urilor \u015fi de direc\u0163ia strategic\u0103 a companiei. \u201eC\u00e2nd eram mic\u0103, p\u0103rin\u0163ii m\u0103 luau cu ei \u00een c\u0103l\u0103toriile [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[530],"tags":[24948,38691,33151],"class_list":["post-114233","post","type-post","status-publish","format-standard","hentry","category-analize","tag-mostenitoare","tag-roxana-cepalis","tag-te-rox-prod"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/114233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=114233"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/114233\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=114233"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=114233"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=114233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}