\nLa nivel global, v\u00e2nz\u0103rile au crescut cu 2%, la 374 miliarde de dolari, sus\u0163inute de evolu\u0163ia din America de Nord, cea de a doua mare pia\u0163\u0103 de snack-uri, dup\u0103 Europa.<\/p>\n
\nCiocolata, bomboanele \u015fi guma de mestecat au contribuit cu 46,5 miliarde de dolari la v\u00e2nz\u0103rile totale de snack-uri \u00een Europa, \u00een timp ce consumatorii americani prefer\u0103 gust\u0103rile s\u0103rate, acestea av\u00e2nd o contribu\u0163ie de 27,7 miliarde de dolari la v\u00e2nz\u0103rile totale.<\/p>\n
\n“De\u015fi dulciurile tradi\u0163ionale \u00ee\u015fi p\u0103streaz\u0103 suprema\u0163ia \u00een v\u00e2nz\u0103rile totale de snack-uri, se remarc\u0103 o evolu\u0163ie pozitiv\u0103 \u00een v\u00e2nzarea gust\u0103rilor cu un con\u0163inut redus de zah\u0103r, ceea ce indic\u0103 o schimbare \u00een mentalitatea consumatorilor, care se orienteaz\u0103 c\u0103tre alimentele s\u0103n\u0103toase”, a spus Susan Dunn, vicepre\u015fedinte \u00een cadrul Nielsen.<\/p>\n
\nStudiul Nielsen privind obiceiurile alimentare ale consumatorilor a fost realizat \u00een perioada 17 februarie-7 martie \u015fi reune\u015fte opiniile a peste 30.000 de responden\u0163i cu acces la Internet din 60 de \u0163\u0103ri.<\/p>\n
\nCiocolata este alimentul preferat \u00eentre mese, 64% dintre responden\u0163i declar\u00e2nd c\u0103 au consumat ciocolat\u0103 \u00een decursul ultimelor 30 de zile, urmat\u0103 de fructe proaspete (62%), legume (52%), pr\u0103jituri \u015fi biscui\u0163i (51%), sandvi\u015furi (50%), iaurt (50%), br\u00e2nzeturi (46%) \u015fi chipsuri sau biscui\u0163i s\u0103ra\u0163i (44%).<\/p>\n
\nMajoritatea responden\u0163ilor consider\u0103 c\u0103 snack-urile trebuie s\u0103 aib\u0103 c\u00e2t mai pu\u0163ine ingrediente artificiale, iar o treime dintre ace\u015ftia prefer\u0103 gust\u0103ri cu con\u0163inut redus de zah\u0103r, sare, gr\u0103simi \u015fi calorii.<\/p>\n
\n\u00cen privin\u0163a ingredientelor benefice, o treime dintre consumatori prefer\u0103 gust\u0103rile cu un con\u0163inut ridicat de fibre, proteine \u015fi cereale integrale, iar 34% cump\u0103r\u0103 alimente organice.<\/p>\n
\nPe de alt\u0103 parte, doar 27% dintre responden\u0163i sunt \u00eenclina\u0163i s\u0103 \u00ee\u015fi por\u0163ioneze gust\u0103rile, potrivit studiului.<\/p>\n
\nAproape 80% dintre participan\u0163i consum\u0103 snack-uri ca s\u0103 \u00ee\u015fi potoleasc\u0103 foamea \u00eentre mesele principale, numai 45% dintre ace\u015ftia \u00eenlocuind una dintre mese cu o gustare.<\/p>\n
\n“Percep\u0163ia general\u0103 este c\u0103 snack-urile sunt menite pentru consumul dintre mese, \u015fi nu pentru a \u00eenlocui o mas\u0103 principal\u0103. Cu toate acestea, un mod de via\u0163\u0103 activ conduce deseori la nevoia de m\u00e2nca \u00een grab\u0103, iar foarte mul\u0163i oameni aleg produsele fast-food, care pot fi bogate \u00een calorii \u015fi s\u0103race \u00een nutrien\u0163i”, a spus Dunn.<\/p>\n","protected":false},"excerpt":{"rendered":"
Fructele, ciocolata, gust\u0103rile pe baz\u0103 de br\u00e2nz\u0103 \u015fi iaurtul sunt principalele alimente consumate \u00eentre mese \u00een Europa, unde v\u00e2nz\u0103rile totale de snack-uri au stagnat la 167 miliarde de dolari \u00een perioada martie 2013-martie 2014, potrivit unui studiu realizat online de Nielsen.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[12581,38272,7853],"class_list":["post-112765","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-nielsen","tag-snack-uri","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=112765"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112765\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=112765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=112765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=112765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}