{"id":112372,"date":"2014-10-01T10:30:48","date_gmt":"2014-10-01T10:30:48","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=112372"},"modified":"2014-10-01T10:30:48","modified_gmt":"2014-10-01T10:30:48","slug":"florian-aldea-carpatcement-un-brand-cu-traditie-confera-incredere-si-stabilitate","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=112372","title":{"rendered":"Florian Aldea, Carpatcement: \u201dUn brand cu tradi\u0163ie confer\u0103 \u00eencredere \u015fi stabilitate\u201d"},"content":{"rendered":"<p>\nDoar 3-4% dintre societ\u0103\u0163ile care au intrat \u00een procesul de privatizare cu cupoane mai exist\u0103 acum pe pia\u0163\u0103, av\u00e2nd aceea\u015fi activitate, cele mai multe dintre ele av\u00e2nd \u00eens\u0103 capital str\u0103in, estimeaz\u0103 Mircea Co\u015fea. \u201dA existat o list\u0103 cu peste 4.800 de fabrici care intrau \u00een procesul de privatizare cu cupoane, dintre acestea 10-13% fiind considerate strategice\u201d, spune analistul. Sensul la acea vreme era diferit de ce \u00een\u0163elegem acum, referindu-se la capacitatea lor de a acoperi cererea de pe pia\u0163a intern\u0103, arat\u0103 Co\u015fea.<\/p>\n<p>\nUmbrela multina\u0163ionalelor a fost pentru fabricile care mai produc \u015fi acum un colac de salvare, av\u00e2nd acces la banii de investi\u0163ii, for\u0163\u0103 de promovare \u015fi pie\u0163e mai mari. Grupul german Carpatcement Holding are \u00een portofoliu trei fabrici de ciment pe plan local, dintre care cea de la Fieni (D\u00e2mbovi\u0163a) este prima unitate de produc\u0163ie de acest fel de pe pia\u0163a rom\u00e2neasc\u0103, fiind \u00eenfiin\u0163at\u0103 la 1914.<\/p>\n<p>\n\u201dUn brand cu tradi\u0163ie confer\u0103 \u00eencredere \u015fi stabilitate\u201d, completeaz\u0103 Florian Aldea, pre\u015fedinte &#8211; director general, al Carpatcement Holding avantajele unei istorii \u00eendelungate de produc\u0163ie.\u201dFaptul c\u0103 de\u0163inem fabrica de ciment cu cea mai \u00eendelungat\u0103 istorie din Rom\u00e2nia ne aduce multiple beneficii, dar \u015fi responsabilit\u0103\u0163i. Pe de o parte avantajele se reg\u0103sesc \u00een renumele \u015fi tradi\u0163ia locului, iar pe de alt\u0103 parte au fost necesare investi\u0163ii majore pentru modernizare\u201d, arat\u0103 Aldea. Concret, fabrica de la Fieni, care func\u0163ioneaz\u0103 ne\u00eentrerupt de 100 de ani, a atras investi\u0163ii de 90 de milioane de euro, din care aproximativ 11 milioane de euro este valoarea total\u0103 a investi\u0163iilor de mediu. \u201d\u00cen momentul achizi\u0163iei fabricii, una dintre principalele instala\u0163ii folosite \u00een procesul de produc\u0163ie a cimentului &#8211; electrofiltrul &#8211; era \u00een func\u0163iune din 1974\u201d, exemplific\u0103 Florian Aldea. Instala\u0163ia a fost \u00eenlocuit\u0103 cu una ultramodern\u0103, printr-o investi\u0163ie de 2 milioane de euro. \u00cen plus, au fost modernizate utilajele de despr\u0103fuire folosite \u00een procesele de produc\u0163ie, transport \u015fi stocare a cimentului. Astfel, au fost reduse cantit\u0103\u0163ile de praf eliberat \u00een atmosfer\u0103 \u015fi emisiile de gaze de ardere, emisii situate cu mult sub limitele maxim admisibile \u00een conformitate cu legisla\u0163ia rom\u00e2neasc\u0103 \u015fi european\u0103, conform lui Florian Aldea. De\u015fi pia\u0163a materialelor de construc\u0163ii este \u00eenc\u0103 \u00een contrac\u0163ie, \u201dam reu\u015fit s\u0103 ne pozi\u0163ion\u0103m ca un brand de calitate nem\u0163easc\u0103, sinonim cu calitatea, precizia \u015fi promptitudinea. Soliditatea unui brand care inspir\u0103 \u00eencredere \u015fi durabilitate. Mai ales \u00een industria materialelor de construc\u0163ii, este vital\u0103 \u00een asigurarea continuit\u0103\u0163ii businessului \u015fi \u00een dezvoltarea acestuia pe termen lung\u201d, sus\u0163ine Aldea.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Doar 3-4% dintre societ\u0103\u0163ile care au intrat \u00een procesul de privatizare cu cupoane mai exist\u0103 acum pe pia\u0163\u0103, av\u00e2nd aceea\u015fi activitate, cele mai multe dintre ele av\u00e2nd \u00eens\u0103 capital str\u0103in, estimeaz\u0103 Mircea Co\u015fea. \u201dA existat o list\u0103 cu peste 4.800 de fabrici care intrau \u00een procesul de privatizare cu cupoane, dintre acestea 10-13% fiind considerate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7228],"tags":[8603,7752,31441,8276,36237],"class_list":["post-112372","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-industrie","tag-carpatcement","tag-ciment","tag-florian-aldea","tag-materiale-de-constructii","tag-mircea-cosea"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=112372"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112372\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=112372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=112372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=112372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}