povestea anterior t\u00e2n\u0103rul \u00een Business Magazin<\/a>. A investit mai \u00eent\u00e2i 50.000 de euro \u015fi a ajuns rapid la trei magazine \u00een Bucure\u015fti, apoi a deschis unit\u0103\u0163i \u015fi \u00een Cluj, Ia\u015fi, Constan\u0163a, Sibiu, Ploie\u015fti, Chi\u015fin\u0103u.<\/p>\n\nGorj poveste\u015fte c\u0103 nu a vrut s\u0103 angajeze un manager din afara companiei, ci a considerat c\u0103 cea mai bun\u0103 variant\u0103 ar fi aceea a promov\u0103rii interne, un demers care va motiva angaja\u0163ii s\u0103 devin\u0103 mai productivi \u015fi mai implica\u0163i. T\u00e2n\u0103rul dorea s\u0103 se ocupe de expansiunea interna\u0163ional\u0103 a brandului, potrivit planurilor f\u0103cute publice, urm\u0103rind s\u0103 dezvolte magazine Madame Lucie \u00een Fran\u0163a, Spania, Italia, China \u015fi SUA, al\u0103turi de parteneri locali.<\/p>\n
\nC\u0103l\u0103torind s\u0103pt\u0103m\u00e2ni la r\u00e2nd, t\u0103n\u0103rul a sc\u0103pat de sub control activit\u0103\u0163ile magazinelor de pe pia\u0163a local\u0103, angajatul s\u0103u, devenit \u00eentre timp manager, av\u00e2nd cale liber\u0103 s\u0103 gestioneze dup\u0103 bunul plac banii societ\u0103\u0163ii. Iar consecin\u0163ele \u00eencrederii mult prea mari nu au \u00eent\u00e2rziat s\u0103 apar\u0103.<\/p>\n
\n\u00centors din Asia, unde negocia intrarea pe pia\u0163a chinez\u0103 cu un \u00eentreprinz\u0103tor local, Gorj avea s\u0103 constate c\u0103 magazinul s\u0103u din incinta complexului comercial AFI Cotroceni disp\u0103ruse. La fel \u015fi cel din AFI Ploie\u015fti. Cauza: neplata chiriei a dus, fire\u015fte, la \u00eencetarea contractului aflat \u00een derulare. A g\u0103sit o gaur\u0103 de mai bine de aproape 20.000 de euro, iar partenerul s\u0103u avea s\u0103 devin\u0103 \u00een scurt timp concurent, dup\u0103 ce a decis c\u0103 e timpul s\u0103 deschid\u0103 un business similar \u00een Bucure\u015fti. <\/p>\n
\n“Dec\u00e2t s\u0103 ai prea mult\u0103 \u00eencredere, a\u015fa cum am f\u0103cut eu, poate c\u0103 e mai bine s\u0103 fii paranoic \u015fi mult mai atent cu ce se \u00eent\u00e2mpl\u0103 cu fiecare leu din firm\u0103. Am \u00eenv\u0103\u0163at multe \u00een Rom\u00e2nia, iar experien\u0163a de aici este practic\u0103, am tr\u0103it-o pe pielea mea \u015fi \u00eenseamn\u0103 mai mult dec\u00e2t un MBA la vreo universitate de prestigiu”, spune t\u00e2n\u0103rul, care \u00ee\u015fi repro\u015feaz\u0103 c\u0103 nu a fost mult mai vigilent cu angajatul s\u0103u \u015fi, mai mult, i-a dat \u015fi drept de semn\u0103tur\u0103.<\/p>\n
\n\u00cen prezent, Madame Lucie mai de\u0163ine un magazin \u00een Bucure\u015fti, \u00een zona Doroban\u0163i, unul \u00een Constan\u0163a, unul \u00een Cluj \u015fi o franciz\u0103 \u00een Ia\u015fi.<\/p>\n","protected":false},"excerpt":{"rendered":"
Cea mai mare gre\u015feal\u0103 f\u0103cut\u0103 de antreprenorul Alexandre Gorj, creatorul brandului Madame Lucie, cu activit\u0103\u0163i \u00een produc\u0163ia \u015fi comercializarea de pr\u0103jituri macarons, a fost aceea c\u0103 a l\u0103sat nesupravegheat la c\u00e2rma firmei un manager care avea s\u0103 profite de \u00eencrederea care i s-a acordat. L-a promovat din simplu angajat pentru c\u0103 cuno\u015ftea bine afacerea, p\u0103rea […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7211],"tags":[38160,30906,7217],"class_list":["post-112324","post","type-post","status-publish","format-standard","hentry","category-comert","tag-alexandre-gorj","tag-madame-lucie","tag-management"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=112324"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/112324\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=112324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=112324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=112324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}