{"id":111239,"date":"2014-09-03T10:56:02","date_gmt":"2014-09-03T10:56:02","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=111239"},"modified":"2014-09-03T10:56:02","modified_gmt":"2014-09-03T10:56:02","slug":"romancele-din-ce-in-ce-mai-interesate-de-shopping-ul-online","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=111239","title":{"rendered":"Rom\u00e2ncele, din ce \u00een ce mai interesate de shopping-ul online"},"content":{"rendered":"<p>\nStudiul calitativ, realizat de Mediafax, a scos la iveal\u0103 preferin\u0163ele de achizi\u0163ie \u00een mediul online pentru femei cu v\u00e2rsta cuprins\u0103 \u00eentre 20 \u015fi 39 de ani. Conform rezultatelor, acestea cump\u0103r\u0103 de pe Internet din ce \u00een ce mai multe haine, cosmetice sau accesorii, f\u0103c\u00e2nd din asta mai degrab\u0103 o activitate de relaxare, dec\u00e2t o necesitate \u00een adev\u0103ratul sens al cuv\u00e2ntului. \u00cen medie, femeile aloc\u0103 100 de RON pentru fiecare achizi\u0163ie \u015fi prefer\u0103 ca aceast\u0103 activitate s\u0103 fie f\u0103cut\u0103 \u00een a doua parte a zilei.<\/p>\n<p>\n\u00cen general, spun participantele la studiu, cele mai importante criterii pentru care ajung pe anumite site-uri de cump\u0103r\u0103turi sunt recomand\u0103rile prietenilor, pre\u0163urile produselor, dar \u015fi experien\u0163a anterioar\u0103 de achizi\u0163ie de pe un anumit site. \u00cen plus, \u015fi re\u0163elele sociale au un impact destul de mare asupra fix\u0103rii p\u0103rerilor despre shopping-ul online, Facebookul fiind adus \u00een discu\u0163ie tot mai des ca mediu de promovare al magazinelor online pentru femei.<\/p>\n<p>\n\u00cen func\u0163ie de comportamentul de achizi\u0163ie, femeile care cump\u0103r\u0103 frecvent produse de pe Internet se \u00eempart \u00een dou\u0103 categorii. Consumatoarea \u00eendr\u0103znea\u0163\u0103 este cea care a \u00eencercat aproape tot \u015fi \u00eei place s\u0103 testeze produse noi, iar consumatoarea conservatoare (clasic\u0103) este cea care consum\u0103 un produs dintr-o anumit\u0103 gam\u0103 bine cunoscut\u0103 care i-a c\u00e2\u015ftigat deja \u00eencrederea \u015fi foarte rar face rabat de la aceast\u0103 practic\u0103 de consum.<\/p>\n<p>\n<strong><a href=\"http:\/\/questionpro.com\/t\/AGzYVZRXqy\">Particip\u0103 \u015fi tu la a doua etap\u0103 a studiului despre femei \u015fi cump\u0103r\u0103turi online<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rom\u00e2ncele fac shopping online de cel pu\u0163in dou\u0103 sau trei ori pe lun\u0103, arat\u0103 un studiu pe tema cump\u0103r\u0103turilor de produse pentru femei pe care acestea le fac pe Internet. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[200,539,5260,7853],"class_list":["post-111239","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-femei","tag-online","tag-shopping","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/111239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=111239"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/111239\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=111239"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=111239"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=111239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}