{"id":110565,"date":"2014-08-15T12:08:17","date_gmt":"2014-08-15T12:08:17","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=110565"},"modified":"2014-08-15T12:08:17","modified_gmt":"2014-08-15T12:08:17","slug":"coca-cola-cumpara-o-participatie-de-17-la-monster-beverage-pentru-215-miliarde-dolari","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=110565","title":{"rendered":"Coca-Cola cump\u0103r\u0103 o participa\u0163ie de 17% la Monster Beverage, pentru 2,15 miliarde dolari"},"content":{"rendered":"<p>\nAchizi\u0163ia face parte dintr-un acord care include transferul de c\u0103tre Coca-Cola \u00een portofoliul Monster a brandurilor de b\u0103uturi energizante NOS, Full Throttle, Burn, Mother \u015fi Play.<\/p>\n<p>\nMonster \u00een schimb va transfera c\u0103tre Coca-Cola brandul de sucuri naturale \u015fi juice-uri Hansen, ceaiurile Peace \u015fi limonada Hubert.<\/p>\n<p>\n<strong>Acordul prevede c\u0103 cele dou\u0103 companii vor avea opera\u0163iuni comune de marketing, produc\u0163ie \u015fi distribu\u0163ie.<\/strong><\/p>\n<p>\nCoca-Cola, care distribuie deja produsele Monster \u00een Statele Unite \u015fi Canada, va extinde aranjamentul la nivel mondial, contribuind astfel la dezvoltarea brandului de b\u0103uturi energizante \u00een str\u0103in\u0103tate.<\/p>\n<p>\n&#8220;Acordul asigur\u0103 companiilor expunerea global\u0103 pe unul dintre segmentele de b\u0103uturi carbonatate cu ritm ridicat de dezvoltare&#8221;, a declarat Ali Dibaji, analist la Sanford C. Bernstein \u00een New York.<\/p>\n<p>\n<strong>Coca-Cola are dreptul s\u0103 \u00ee\u015fi majoreze participa\u0163ia la Monster p\u00e2n\u0103 la 25%.<\/strong><\/p>\n<p>\n<a name=\"13043812!\"><\/a><\/p>\n<p>\n<a name=\"12107339!\"><\/a><\/p>\n<p>\n<a name=\"12084300!\"><\/a><\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coca-Cola, cel mai mare produc\u0103tor de b\u0103uturi r\u0103coritoare la nivel mondial, a convenit un schimb de branduri cu produc\u0103torul de b\u0103uturi energizante Monster Beverage, la care cump\u0103r\u0103 o participa\u0163ie de 17% pentru circa 2,15 miliarde de dolari, transmite Bloomberg.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[6517,37642],"class_list":["post-110565","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-coca-cola","tag-monster-beverage"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/110565","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=110565"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/110565\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=110565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=110565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=110565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}