{"id":109095,"date":"2014-07-10T13:06:09","date_gmt":"2014-07-10T13:06:09","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=109095"},"modified":"2014-07-10T13:06:09","modified_gmt":"2014-07-10T13:06:09","slug":"blind-date-cu-o-carte-metoda-inventiva-a-unei-librarii-de-a-si-creste-vanzarile","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=109095","title":{"rendered":"“Blind date” cu o carte, metod\u0103 inventiv\u0103 a unei libr\u0103rii de a-\u015fi cre\u015fte v\u00e2nz\u0103rile"},"content":{"rendered":"

\nSe spune c\u0103 nu ar trebui s\u0103 judeci o carte dup\u0103 copert\u0103 – iar un comerciant din Australia s-a g\u00e2ndit s\u0103 pun\u0103 \u00een aplicare acest concept.<\/p>\n

Libr\u0103ria vinde c\u0103r\u0163i ambalate \u00een h\u00e2rtie, sub \u00eendemnul “mergi la o \u00eent\u00e2lnire oarb\u0103 cu o carte”. Pe ambalaj curio\u015fii pot g\u0103si doar c\u00e2teva detalii, precum genul literar de care apar\u0163ine manuscrisul sau perioada \u00een care a fost scris.<\/p>\n

“Foarte mul\u0163i oameni intr\u0103 \u00een magazinele noastre f\u0103r\u0103 s\u0103 \u015ftie exact ce vor s\u0103 cumpere, rug\u00e2ndu-ne s\u0103 le recomand\u0103m ceva”, poveste\u015fte Ryan, un angajat al Elizabeth’s Bookshop. “Ne-am g\u00e2ndit c\u0103 ar fi o idee interesant\u0103, cel pu\u0163in pentru clien\u0163i, s\u0103 poat\u0103 cump\u0103ra o carte f\u0103r\u0103 s\u0103 \u015ftie exact ce cump\u0103r\u0103. Iar ideea a avut mai mult succes dec\u00e2t ne-am fi a\u015fteptat.”<\/p>\n

Au fost \u00eens\u0103 \u015fi clien\u0163i care au considerat c\u0103 aceasta este doar o metod\u0103 de a sc\u0103pa de c\u0103r\u0163ile care nu se vindeau, \u00eens\u0103 proprietarii dau asigur\u0103ri c\u0103 toate c\u0103r\u0163ile sunt de calitate \u015fi cunoscute publicului larg.<\/p>\n","protected":false},"excerpt":{"rendered":"

Se spune c\u0103 nu ar trebui s\u0103 judeci o carte dup\u0103 copert\u0103 – iar un comerciant din Australia s-a g\u00e2ndit s\u0103 pun\u0103 \u00een aplicare acest concept. Libr\u0103ria vinde c\u0103r\u0163i ambalate \u00een h\u00e2rtie, sub \u00eendemnul “mergi la o \u00eent\u00e2lnire oarb\u0103 cu o carte”. Pe ambalaj curio\u015fii pot g\u0103si doar c\u00e2teva detalii, precum genul literar de care […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[273,16607,16894,7193,7878,4126,9734,7744,246,470,32882,80,4878,7212],"class_list":["post-109095","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-angajare","tag-aplicare","tag-australia","tag-carte","tag-carti","tag-clienti","tag-concept","tag-coperta","tag-crestere","tag-cumparare","tag-metoda","tag-refuz","tag-vanzare","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/109095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=109095"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/109095\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=109095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=109095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=109095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}