\nMonogramele se ofer\u0103 ast\u0103zi clientelor care doresc ca produsele cump\u0103rate de ele s\u0103 fie personalizate mai clar. Astfel, chiar dac\u0103 nu ajung s\u0103-\u015fi \u00eemprumute numele unui model de geant\u0103 de lux pe care s\u0103 o cumpere multe alte femei, tot pot st\u00e2rni invidia prietenelor dac\u0103 poart\u0103 una cu ini\u0163ialele lor, scrie The Independent.<\/p>\n
\nUnele companii au lansat deja asemenea oferte, cum ar fi produc\u0103torul de \u00eenc\u0103l\u0163\u0103minte lucrat\u0103 manual Ancient Greek Sandals sau Dove, care ofer\u0103 \u00een anumite locuri posibilitatea marc\u0103rii s\u0103punurilor sale cu ini\u0163ialele cump\u0103r\u0103toarei. Altele doar au anun\u0163at c\u0103 acest serviciu va fi disponibil \u00een cur\u00e2nd, cum ar fi Burberry. Jimmy Choo permite clientelor s\u0103 aleag\u0103 \u00een\u0103l\u0163imea tocurilor, materialul \u015fi monograma de pe talp\u0103 \u00een cazul c\u00e2torva din modelele firmei. Tot un serviciu de personalizare, numit ID, are \u015fi Nike pentru pantofii s\u0103i sport, iar Adidas a mers p\u00e2n\u0103 \u00eentr-acolo \u00eenc\u00e2t s\u0103 le permit\u0103 clien\u0163ilor s\u0103-\u015fi pun\u0103 nu numai ini\u0163ialele pe pantofi, ci chiar \u015fi imagini de pe Instagram, acest serviciu urm\u00e2nd a fi disponibil din luna august a acestui an.<\/p>\n
\nPrezen\u0163a unei monograme pe \u00eenc\u0103l\u0163\u0103minte sau pe o geant\u0103, dar nu numai, d\u0103 persoanei care le poart\u0103 impresia c\u0103 au fost create special pentru ea, spun exper\u0163ii de marketing. \u00cen acela\u015fi timp, le ofer\u0103 companiilor posibilitatea de a atrage clien\u0163i oferind ceva ce nu se g\u0103se\u015fte la concuren\u0163\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"
Obicei vechi al caselor regale, dar \u015fi al nobilimii, marcarea obiectelor personale cu ini\u0163ialele posesorului a intrat \u00een ultima vreme \u00een aten\u0163ia produc\u0103torilor de articole vestimentare, accesorii \u015fi \u00eenc\u0103l\u0163\u0103minte, de la companii de produse de lux la cele ce se adreseaz\u0103 consumatorilor obi\u015fnui\u0163i.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3834],"tags":[6081,4126,207,8199,158,4127,6481,37195,10480,7183],"class_list":["post-108393","post","type-post","status-publish","format-standard","hentry","category-lifestyle","tag-accesorii","tag-clienti","tag-design","tag-haine","tag-incaltaminte","tag-lux","tag-moda","tag-monograma","tag-personalizare","tag-tendinte"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/108393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=108393"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/108393\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=108393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=108393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=108393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}