\n\u201ePreg\u0103te\u015fte ingredientele. Cur\u0103\u0163\u0103 ceapa, tai-o \u00een 4, iar apoi desf\u0103 \u00eenveli\u015furile. Taie ardeiul \u00een 2 buc\u0103\u0163i, scoate semin\u0163ele, taie-l \u00een 4 felii \u015fi apoi \u00een 12 cuburi. Taie \u015fi carnea marinat\u0103 tot \u00een 12\u201c \u2013 este una dintre instruc\u0163iunile primite \u00een re\u0163eta pentru frig\u0103ruile de vit\u0103 marinat\u0103 din cutia cump\u0103rat\u0103 de la Cooku Bau.<\/p>\n
\nAfacerea, fondat\u0103 de c\u0103tre Cristina Toh\u0103nean \u015fi so\u0163ul ei, Cristian, se bazeaz\u0103 pe preg\u0103tirea de cutii cu m\u00e2ncare gata por\u0163ionat\u0103, al\u0103turi de o re\u0163et\u0103 \u015fi de instruc\u0163iunile necesare pentru a o muta din cutie pe farfurie. \u201eAcum mai bine de un an, m\u0103 \u00eentorceam de la birou \u015fi am auzit la radio o reclam\u0103. Era vorba de un retailer care voia s\u0103 porneasc\u0103 un nou brand \u00een alimenta\u0163ie; s-a dovedit c\u0103 era vorba de un cu totul alt produs care oricum nu s-a mai lansat, \u00eens\u0103 mie mi-a venit atunci ideea\u201c, poveste\u015fte t\u00e2n\u0103rul antreprenor.<\/p>\n
\nPre\u0163ul unei cutii Cooku Bau este de 129 de lei \u015fi con\u0163ine \u015fase por\u0163ii, iar pentru ocazii speciale so\u0163ii Toh\u0103nean preg\u0103tesc \u015fi cutii care pot ajunge la 190 de lei. Re\u0163etele celor de la Cooku Bau sunt mai mult dec\u00e2t explicite. Ele con\u0163in instruc\u0163iuni ce pleac\u0103 de la \u00eenc\u0103lzirea cuptorului \u015fi timpul necesar p\u00e2n\u0103 la a-\u0163i reaminti c\u0103 ceapa trebuie sp\u0103lat\u0103 \u015fi cur\u0103\u0163at\u0103.<\/p>\n
\nAu investit \u00een afacere aproape 30.000 de euro, dar sunt \u00eencrez\u0103tori c\u0103 \u00ee\u015fi vor recupera banii \u00eentr-o perioad\u0103 relativ scurt\u0103. \u201eEvident, nu suntem \u00eenc\u0103 pe plus. Ini\u0163ial ne-am propus ca \u00een opt luni s\u0103 ajungem pe zero opera\u0163ional, acum termenul a sc\u0103zut la \u015fase luni. Investi\u0163ia sper\u0103m s\u0103 o recuper\u0103m \u00eentr-un an \u015fi jum\u0103tate, doi ani\u201c, spune Cristian Toh\u0103nean. \u201eReac\u0163iile au fost mai bune dec\u00e2t ne-am a\u015fteptat \u015fi au venit mai repede decat anticipasem noi. Num\u0103rul de clien\u0163i este \u015fi el mai mare dec\u00e2t am crezut c\u0103 va fi\u201c, completeaz\u0103 so\u0163ia sa.<\/p>\n
\nCristina Toh\u0103nean a lucrat \u00een mai multe corpora\u0163ii, dup\u0103 care a deschis un birou de traduceri \u00eempreun\u0103 cu o coleg\u0103 din liceu. So\u0163ul ei Cristian lucreaz\u0103 \u00een telecom, tot \u00eentr-o multina\u0163ional\u0103. Faptul c\u0103 au lucrat am\u00e2ndoi \u00een multina\u0163ionale i-a f\u0103cut s\u0103 fie \u00eencrez\u0103tori atunci c\u00e2nd vine vorba de servicii pentru acest gen de clien\u0163i.<\/p>\n
\n\u201eNoi am fost corporati\u015fti, \u015ftim ce \u00eenseamn\u0103. Ei au foarte pu\u0163in timp la dispozi\u0163ie \u015fi nu au c\u00e2nd s\u0103 alerge pentru a cump\u0103ra toate produsele proaspete. Oamenii ace\u015ftia muncesc foarte mult \u015fi apoi se duc la magazin, unde iau ce le cade \u00een m\u00e2n\u0103, las\u0103 foarte mul\u0163i bani, pentru c\u0103 au o slujb\u0103 care le permite asta. \u00cen cursul unei s\u0103pt\u0103m\u00e2ni sau dou\u0103 arunc\u0103 jum\u0103tate din lucrurile pe care le cump\u0103r\u0103, pentru c\u0103 nu apuc\u0103 s\u0103 fac\u0103 nimic cu ele. Fie au timp dar nu \u015ftiu ce s\u0103 fac\u0103 cu ele, fie nu au timp, pentru c\u0103 pleac\u0103 la 8-9 seara de acolo \u015fi se opresc \u00een primul McDonald\u2019s.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"
\u201ePreg\u0103te\u015fte ingredientele. Cur\u0103\u0163\u0103 ceapa, tai-o \u00een 4, iar apoi desf\u0103 \u00eenveli\u015furile. Taie ardeiul \u00een 2 buc\u0103\u0163i, scoate semin\u0163ele, taie-l \u00een 4 felii \u015fi apoi \u00een 12 cuburi. Taie \u015fi carnea marinat\u0103 tot \u00een 12\u201c \u2013 este una dintre instruc\u0163iunile primite \u00een re\u0163eta pentru frig\u0103ruile de vit\u0103 marinat\u0103 din cutia cump\u0103rat\u0103 de la Cooku Bau. Afacerea, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[698],"tags":[81,82,7952,8363,4126,9637,470,36040,18620,11597,7068,10343,6298,32939,31857,7164,15499,80,22923,32942,30650,19707,8257],"class_list":["post-108365","post","type-post","status-publish","format-standard","hentry","category-cover-story","tag-afaceri","tag-bani","tag-birou","tag-carne","tag-clienti","tag-continut","tag-cumparare","tag-instructiuni","tag-lipsa","tag-mancare","tag-mutare","tag-plecare","tag-pregateste","tag-pregatirea","tag-primire","tag-radio","tag-reclamatie","tag-refuz","tag-retete","tag-scoatere","tag-sot","tag-timp","tag-venit"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/108365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=108365"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/108365\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=108365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=108365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=108365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}