{"id":106680,"date":"2014-05-01T12:39:00","date_gmt":"2014-05-01T12:39:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=106680"},"modified":"2014-05-01T12:39:00","modified_gmt":"2014-05-01T12:39:00","slug":"lidl-inchide-in-premiera-un-magazin-din-romania-care-sunt-motivele-deciziei","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=106680","title":{"rendered":"Lidl \u00eenchide \u00ceN PREMIER\u0102 un magazin din Rom\u00e2nia. Care sunt motivele deciziei"},"content":{"rendered":"<p>\nRetailerul germanl Lidl va \u00eenchide, \u00eencep\u00e2nd din 1 mai, unul dintre cele trei magazine pe care le de\u0163ine Lidl \u00een Drobeta-Turnu Severin.<\/p>\n<p>\n&#8220;Lidl optimizeaz\u0103 permanent portofoliul de magazine \u015fi depozite, din punct de vedere al rentabilit\u0103\u0163ii acestora. Aceast\u0103 analiz\u0103 presupune at\u00e2t cump\u0103rarea unor terenuri \u00een loca\u0163ii strategice, pe care sunt construite magazinele sau depozitele Lidl, renovarea unor loca\u0163ii strategice, dar \u015fi renun\u0163area la un magazin neprofitabil, amplasat pe un teren a c\u0103rui chirie era mult prea mare&#8221;, se arat\u0103 \u00eentr-un comunicat al companiei. Magazinul Lidl situat pe bulevardul Mihai Viteazu, nr. 3 bis, construit pe un teren \u00eenchiriat, a apar\u0163inut ini\u0163ial lan\u0163ului de magazine Plus. Din cauza faptului c\u0103 acesta a devenit neconform standardelor Lidl \u015fi \u00een acela\u015fi timp neprofitabil, a fost luat\u0103 decizia \u00eenchiderii lui.&nbsp;<\/p>\n<p>\nLidl nu a mai \u00eenchis p\u00e2n\u0103 \u00een prezent niciun magazin \u00een Rom\u00e2nia, retailerul oper\u00e2nd sporadic doar reloc\u0103ri.<\/p>\n<p>\nPotrivit unui raport al Consiliul Concuren\u0163ei, Lidl se situeaz\u0103 pe locul trei \u00eentr-un top al marilor retaileri, dup\u0103 v\u00e2nz\u0103rile din 2012, fiind dep\u0103\u015fit de Kaufland \u015fi Carrefour. Urm\u0103torii \u00een top sunt Real, Auchan, Penny&#038;XXL, Mega Image, Cora, Profi \u015fi Billa. Compania nu f\u0103cut publice rezultatele financiare pentru 2012, dar av\u00e2nd \u00een vedere pozi\u0163ia \u00een topul men\u0163ionat v\u00e2nz\u0103rile companiei se situeaz\u0103 \u00eentre cele ale Real, care a raportat 2,89 miliarde lei (650,5 milioane euro), \u015fi cele ale Carrefour, care s-au situat la 4,28 miliarde lei (962 milioane euro). \u00cen 2011, Lidl Discount a avut o cifr\u0103 de afaceri de 1,67 miliarde lei (396 milioane euro), ceea ce \u00eenseamn\u0103 c\u0103 \u00een 2012 cre\u015fterea a fost de cel pu\u0163in 70%, \u00een moneda na\u0163ional\u0103. Lidl are peste 3.800 de angaja\u0163i \u00een re\u0163eaua de magazine, centrele regionale de distribu\u0163ie \u015fi \u00een sediul central. Compania este parte a grupului german Lidl &#038; Schwartz, care mai opereaz\u0103 \u00een Rom\u00e2nia re\u0163eaua de hipermarketuri Kaufland.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Retailerul germanl Lidl va \u00eenchide, \u00eencep\u00e2nd din 1 mai, unul dintre cele trei magazine pe care le de\u0163ine Lidl \u00een Drobeta-Turnu Severin. &#8220;Lidl optimizeaz\u0103 permanent portofoliul de magazine \u015fi depozite, din punct de vedere al rentabilit\u0103\u0163ii acestora. Aceast\u0103 analiz\u0103 presupune at\u00e2t cump\u0103rarea unor terenuri \u00een loca\u0163ii strategice, pe care sunt construite magazinele sau depozitele Lidl, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[9837,8225,10068,5607,24812,10320,314,470,9108,439,21608,9794,8033,415,8301,387,33866,16978,32937,340,80,7714,9989,8108,8315,7330,19707,20680],"class_list":["post-106680","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-1-mai","tag-analiza","tag-bulevard","tag-capitala","tag-cauza","tag-chirie","tag-construire","tag-cumparare","tag-decizie","tag-depozite","tag-drobeta-turnu-severin","tag-inchidere","tag-inchiriere","tag-lidl","tag-magazin","tag-magazine","tag-permanent","tag-portofoliu","tag-presupunere","tag-preturi","tag-refuz","tag-renovare","tag-renuntare","tag-standarde","tag-teren","tag-terenuri","tag-timp","tag-vedere"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/106680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=106680"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/106680\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=106680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=106680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=106680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}