\nDin total, peste 70% din tranzac\u0163ii reprezent\u00e2nd \u00een prezent pl\u0103\u0163i la comercian\u0163i. \u00cen aceast\u0103 perioad\u0103 au fost emise peste 100.000 de carduri noi \u015fi 5.000 de magazine s-au al\u0103turat B\u0103ncii Transilvania ca partenere \u00een program, re\u0163eaua devenind astfel una din cele mai puternice din Rom\u00e2nia.<\/p>\n
\nProgramul STAR \u00eenseamn\u0103 pentru clien\u0163ii B\u0103ncii Transilvania cump\u0103r\u0103turi \u00een rate f\u0103r\u0103 dob\u00e2nd\u0103, dar \u015fi puncte de loialitate. \u00cen programul STAR sunt incluse at\u00e2t cardurile de persoane fizice – STAR Forte, STAR Gold, STAR Platinum – precum \u015fi cardurile de credit destinate persoanelor juridice, dar \u015fi cardul de credit pentru medici \u015fi cel cardul co-branded cu Clubul Rotary.<\/p>\n
\nCump\u0103r\u0103turile \u00een \u0163ar\u0103 \u015fi \u00een str\u0103in\u0103tate, achitate cu cardurile cuprinse \u00een acest program, aduc de fiecare dat\u0103 puncte de loialitate STAR. Punctele \u00eenseamn\u0103 bani, fiind sume care pot fi folosite pentru cump\u0103r\u0103turi la partenerii din program, pot fi f\u0103cute cadou sau, pentru cei ce au mai multe carduri de credit BT, punctele pot fi cumulate pe unul dintre acestea. Echivalentul unui punct STAR este 1 leu. \u00cen cei trei ani de derulare a programului STAR, clien\u0163ii BT care au carduri de credit au acumulat peste 7,5 milioane de puncte de loialitate.<\/p>\n
\nBanca Transilvania este \u00een top trei cele mai mari b\u0103nci din Rom\u00e2nia, \u00een func\u0163ie de active, cu o cot\u0103 de pia\u0163\u0103 de aproape 9%. Banca Transilvania are o re\u0163ea de 18.500 de POS-uri \u015fi aproape 900 de bancomate. Anul trecut a \u00eenregistrat un profit brut de 443,1 milioane lei, mai mare cu 30% fa\u0163\u0103 de aceea\u015fi perioad\u0103 a anului 2012, respectiv un profit net de 374,9 milioane lei. Activele b\u0103ncii totalizau la sf\u00e2r\u015fitul lunii decembrie 32,066 miliarde lei.<\/p>\n","protected":false},"excerpt":{"rendered":"
Num\u0103rul de cump\u0103r\u0103turi achitate lunar cu cardurile STAR emise de Banca Transilvania a crescut cu 230% \u00een ultimii trei ani, de la lansarea programului de loialitate adresat de\u0163in\u0103torilor de carduri ale b\u0103ncii.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[237,7267,13155,7820,4126,7704,10129,36784,387,7178,406,93,19089,16892,7543,36785,27917,7128],"class_list":["post-106515","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-banca-transilvania","tag-banci","tag-bt","tag-carduri","tag-clienti","tag-comercianti","tag-cumparaturi","tag-loialitate","tag-magazine","tag-marketing","tag-medici","tag-plati","tag-pos","tag-puncte","tag-retea","tag-rotary","tag-star","tag-tranzactii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/106515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=106515"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/106515\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=106515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=106515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=106515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}