Companii\/Advertiseri<\/strong><\/p>\n\n– Excelen\u0163\u0103 \u00een Marketing General (Marketing Management, Brand Management)<\/p>\n
\n– Excelen\u0163\u0103 \u00een Marketing Specializat (Media Management, CRM, Sports Marketing, Cercetare de Piata etc.)<\/p>\n
\n– Excelen\u0163\u0103 \u00een Relatii Publice<\/p>\n
\n– Excelen\u0163\u0103 \u00een Responsabilitate Social\u0103<\/p>\n
\nAgen\u0163ii<\/strong><\/p>\n\n– Excelenta \u00een Crea\u0163ie Publicitar\u0103 (ATL, BTL, Digital)<\/p>\n
\n– Excelenta \u00een Managementul Comunic\u0103rii (Client Service, Strategie, Cercetare de piata)<\/p>\n
\n– Excelenta \u00een Opera\u0163iuni de Media (Negociere, planificare, strategie)<\/p>\n
\n– Excelenta \u00een Rela\u0163ii Publice<\/p>\n
\nMedia<\/strong><\/p>\n\n– Excelen\u0163\u0103 \u00een Informare \u015fi Educare TV<\/p>\n
\n– Excelen\u0163\u0103 \u00een Informare \u015fi Educare Non TV<\/p>\n
\n– Excelen\u0163\u0103 \u00een Entertainment TV<\/p>\n
\n– Excelen\u0163\u0103 \u00een Entertainment Non TV<\/p>\n
\nPremii la nivel de industrie:<\/strong><\/p>\n\n– Premiul Pentru Excelen\u0163\u0103 \u00een Educa\u0163ie pentru Marketing \u015fi Comunicare;<\/p>\n
\n– Premiul Pentru Excelen\u0163\u0103 \u00een Comunicare pentru o personalitate din afara industriei<\/p>\n
\n– Personalitatea Anului \u00een Marcomm \u2013 votat \u00een sal\u0103 dintre c\u00e2\u015ftig\u0103torii premiilor de mai sus.<\/p>\n
\nPremian\u0163ii galei din 2013<\/span><\/span><\/span><\/p>\n\nCategoria Clien\u0163i<\/strong><\/p>\n\n– Andrei Mu\u015fetescu, Fondator\/ Director General CSOP a primit Premiul pentru Excelen\u0163\u0103 \u00een Cunoa\u015fterea Consumatorului<\/p>\n
\n– Gabriela G\u0103l\u0103\u0163anu, Grup BM Ciuc& Silva Heineken a primit Premiul pentru Excelen\u0163\u0103 \u00een Brand Management,<\/p>\n
\n– Ecaterina S\u0103f\u0103rica, Communications Associate Director Balkans, Turkey, Israel, Caucasus and Central Asia Republics a c\u00e2\u015ftigat Premiul pentru Excelen\u0163\u0103 \u00een Rela\u0163ii Publice,<\/p>\n
\n– Mona Nicolici, CSR Director Petrom, \u015fi Raluca Kisescu, Avon Cosmetics au \u00eemp\u0103r\u0163it Premiul pentru Excelen\u0163\u0103 \u00een Responsabilitate Social\u0103,<\/p>\n
\n– Panos Makris, Commercial Director Cosmote a primit Premiul pentru Excelen\u0163\u0103 \u00een Marketing.<\/p>\n
\nCategoria Agen\u0163ii<\/strong><\/p>\n\n– Maria Tudor, Managing Director Zenith Rom\u00e2nia, a primit Premiul pentru Excelen\u0163\u0103 \u00een Opera\u0163iuni de Media,<\/p>\n
\n– Ioana M\u0103noiu, GM GMP PR \u015fi Gabriela Lungu, GM&CD The Practice au primit Premiul pentru Excelen\u0163\u0103 \u00een Rela\u0163ii Publice,<\/p>\n
\n– Costin Radu, Managing Partner The Geeks a primit Premiul pentru Excelen\u0163\u0103 \u00een Comunicare Digital\u0103,<\/p>\n
\n– Oana Cocia\u015fu, Managing Partner Lowe Medic One, a fost desemnat\u0103 c\u00e2\u015ftig\u0103toarea Premiului pentru Excelen\u0163\u0103 \u00een Rela\u0163ii cu Clien\u0163ii,<\/p>\n
\n– Sorin Tr\u00e2nc\u0103, Pre\u015fedinte FFFF, a primit Premiul pentru Excelen\u0163\u0103 \u00een Responsabilitate Social\u0103<\/p>\n
\n– Adrian Bo\u0163an, VP Creative Excellence CEE, McCann Worldgroup, a primit Premiul pentru Excelen\u0163\u0103 \u00een Crea\u0163ie Publicitar\u0103.<\/p>\n
\nCategoria Media<\/strong><\/p>\n\n– Cristian Ho\u015ftiuc, Jurnalist Ziarul Financiar, a primit Premiul pentru Excelen\u0163\u0103 \u00een presa scris\u0103,<\/p>\n
\n– Nadia T\u0103taru, Director General Itsy Bitsy, al\u0103turi de Mihai Dobrovolschi \u015fi Vlad Craioveanu, realizatori Radio Guerrilla au c\u00e2\u015ftigat Premiul pentru Excelen\u0163\u0103 \u00een Produc\u0163ie radio,<\/p>\n
\n– Orlando Nicoar\u0103, CEO Mediafax Group, a primit Premiul pentru Excelen\u0163\u0103 \u00een publica\u0163ii online<\/p>\n
\n– Mona Segall, Produc\u0103tor General ProTV, a c\u00e2\u015ftigat Premiul pentru excelen\u0163\u0103 \u00een produc\u0163ie TV.<\/p>\n
\nPremiile speciale<\/strong><\/p>\n\n-Sebastian Olar, Copywriter McCann Erickson Rom\u00e2nia, a primit Premiul de Excelen\u0163\u0103 pentru T\u00e2n\u0103rul Profesionist al anului, ><\/p>\n
\n– Eusediu Margasoiu \u015fi Cristina Gheorghe, consultan\u0163i The Network, au primit Premiul pentru Excelen\u0163\u0103 pentru Educa\u0163ie \u00een Marketing \u015fi Comunicare<\/p>\n
\n– Dr. Pavel Chiril\u0103 a primit Premiul de Excelen\u0163\u0103 pentru CSR, acordat \u00een afara industriei,<\/p>\n
\n– Neagu Djuvara a primit Premiul de Excelen\u0163\u0103 acordat unei Personalit\u0103\u0163i din afara Industriei.<\/p>\n
\nMaria Tudor, Managing Director Zenith Rom\u00e2nia, a fost desemnat\u0103 \u201ePersonalitatea Anului \u00een Marketing \u015fi Comunicare\u201d, care a fost votat\u0103 live, dintre c\u00e2\u015ftig\u0103tori, de c\u0103tre cei prezen\u0163i la gal\u0103, printr-o solu\u0163ie oferit\u0103 de Mediapost Hitmail. Gala a avut loc la Palatul Cesianu-Racovi\u0163\u0103 \u015fi a fost prezentat\u0103 de Tudor Giurgiu.<\/p>\n
\nInternational Advertising Association este un parteneriat strategic unic, care apar\u0103 interesele comune ale tuturor disciplinelor din \u00eentregul spectru al comunic\u0103rilor de marketing \u2013 de la agen\u0163ii de publicitate p\u00e2n\u0103 la companii mass-media, agen\u0163ii \u015fi firme de marketing direct, c\u00e2t \u015fi ale practican\u0163ilor individuali.<\/p>\n","protected":false},"excerpt":{"rendered":"
Cei mai buni reprezentan\u0163i ai industriei de publicitate vor fi premia\u0163i pe 25 februarie \u00een cadrul celei de a VI-a edi\u0163ii a Premiilor de Excelen\u0163\u0103 IAA. Gala de Premiere va avea loc la Ateneul Rom\u00e2n.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[536,36263],"class_list":["post-103683","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-gala","tag-premiile-de-excelenta-iaa"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/103683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=103683"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/103683\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=103683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=103683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=103683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}