{"id":103092,"date":"2014-01-15T12:38:00","date_gmt":"2014-01-15T12:38:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=103092"},"modified":"2014-01-15T12:38:00","modified_gmt":"2014-01-15T12:38:00","slug":"apa-san-pellegrino-a-intrat-in-portofoliul-ppd-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=103092","title":{"rendered":"Apa San Pellegrino a intrat \u00een portofoliul PPD Rom\u00e2nia"},"content":{"rendered":"<p>\n\u201cCelebrele produse Sanpellegrino marcheaz\u0103 intrarea noastr\u0103 pe segmentul de ap\u0103 mineral\u0103 \u015fi b\u0103uturi r\u0103coritoare, av\u00e2nd o prioritate major\u0103 \u00een completarea portofoliului nostru de b\u0103uturi spirtoase din categoria premium \u015fi consolid\u00e2ndu-ne \u00een acela\u015fi timp pozi\u0163ia la nivel na\u0163ional at\u00e2t \u00een on trade c\u00e2t \u015fi \u00een off trade. Cultura gastronomiei rafinate urm\u0103re\u015fte un trend care este dezvoltat \u015fi pe pia\u0163a din Rom\u00e2nia \u015fi pe care \u00eel sus\u0163inem \u015fi noi. Apele Sanpellegrino, \u00een special, sunt simbolul culturii interna\u0163ionale, a gastronomiei rafinate, inspir\u00e2nd diferite teme, precum armonia \u015fi degustarea \u00een restaurantele de lux,\u201d a declarat Nikos Xystouris, director general PPD Rom\u00e2nia.&nbsp;<\/p>\n<p>\nDe peste un secol, \u00eenc\u0103 din anul 1899, grupul Sanpellegrino cu sediul \u00een Milano este lider al sectorului de b\u0103uturi \u00een Italia, cu o gam\u0103 variat\u0103 de ap\u0103 mineral\u0103, aperitive non-alcoolice, b\u0103uturi r\u0103coritoare \u015fi ice tea. Distribuite \u00een peste 120 de \u0163\u0103ri pe toate cele 5 continente, produsele companiei, de la apele minerale sau aperitivele non-alcoolice la b\u0103uturile r\u0103coritoare, reprezint\u0103 excelen\u0163a \u00een calitate. Renumitele produse Sanpellegrino sunt fabricate \u015fi \u00eembuteliate de c\u0103tre Nestle \u00een Italia, \u00een zona cu acela\u015fi nume, \u00een Val Brembana, chiar \u00een inima Alpilor italiene\u015fti.<\/p>\n<p>\n\u00cen prezent, S.Pellegrino este lider al categoriei de ape minerale \u00een segmentul de restaurante high class la nivel interna\u0163ional, av\u00e2nd o distribu\u0163ie de 650 de milioane de sticle \u00een 120 de \u0163\u0103ri. Fabrica Aqua Panna produce peste 300 de milioane de litri de ap\u0103 natural\u0103 \u00een fiecare an, iar 30% din produc\u0163ie este destinat\u0103 exportului.<\/p>\n<p>\nPrezent\u0103 pe pia\u0163a din Rom\u00e2nia din 2007, PPD Rom\u00e2nia este printre cei mai mari distribuitori de b\u0103uturi premium, reprezent\u00e2nd peste 40 de branduri lider pe pia\u0163a local\u0103.<\/p>\n<p>\n\u00cempreun\u0103 cu Diageo, grupul Campari, Cuervo, Nestl\u00e9 \u015fi al\u0163i parteneri strategici, compania are in portofoliu de branduri premium \u015fi super-premium, precum Johnnie Walker, J&#038;B, Smirnoff, Baileys, Jose Cuervo, Campari, Aperol, SKYY Vodka, Wild Turkey, Cinzano, Aqua Panna, San Pellegrino, Lanson \u015fi propriul brand de vodk\u0103, Tazovsky.<\/p>\n<p>\nPPD Rom\u00e2nia este parte a Photos Photiades Group (PPG), companie interna\u0163ional\u0103 fondat\u0103 \u00een urm\u0103 cu peste 70 de ani. PPG este prezent\u0103 \u00een Rom\u00e2nia, Grecia, Cipru, Croa\u0163ia \u015fi Slovenia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PPD Rom\u00e2nia, unul dintre cei mai mari distribuitori locali de b\u0103uturi alcoolice premium \u015fi super-premium, \u00ee\u015fi extinde portofoliul, care cuprinde aproximativ 40 de m\u0103rci interna\u0163ionale, cu brandurile premium San Pellegrino: ap\u0103 (S.Pellegrino, Acqua Panna), b\u0103uturi r\u0103coritoare (Aranciata, Lemonata, Aranciata Rossa, Pompelmo \u015fi apa tonic\u0103 Tonic), ice tea \u015fi aperitivul non-alcoolic Sanbitter. Compania a devenit distribuitorul oficial pentru Sanpellegrino S.p.A la nivel na\u0163ional, \u00eencep\u00e2nd cu luna ianuarie a acestui an, \u00een urma \u00eencheierii unui parteneriat strategic.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211],"tags":[5593,10503,8362,7703,243,16978,98],"class_list":["post-103092","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","tag-apa","tag-apa-minerala","tag-bauturi","tag-bauturi-alcoolice","tag-gastronomie","tag-portofoliu","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/103092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=103092"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/103092\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=103092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=103092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=103092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}