\nIat\u0103 vare sunt predic\u0163iile pentru 2014, conform Business Insider:<\/p>\n
\n1. Imaginile vor ocupa un loc secundar \u00een social media
\nClipurile video vor spune o poveste mult mai conving\u0103toare dec\u00e2t imaginile. Astfel, utilizatorii vor renun\u0163a s\u0103 mai publice o multitudine de fotografii \u015fi vor alege s\u0103 \u00eemp\u0103rt\u0103\u015feasc\u0103 cu prietenii mai mult con\u0163inut video.<\/p>\n
\n2. Companiile vor alerga dup\u0103 c\u00e2t mai mul\u0163i fani pe re\u0163elele de socializare
\nFanii din social media o s\u0103 constituie baza de date a companiilor. \u00cen acela\u015fi timp, fanii vor juca \u015fi rolul agen\u0163ilor de promovare. Ei vor face marketing pentru companiile pe care le prefer\u0103.<\/p>\n
\n3. Google + o s\u0103 se dezvolte \u015fi o s\u0103 domine pia\u0163a
\nRe\u0163eaua Google + are lunar 300 de milioane de utilizatori activi. Tendin\u0163ele arat\u0103 c\u0103 \u00een 2014 num\u0103rul lor va cre\u015fte substan\u0163ial \u015fi c\u0103 platforma se va impune pe pia\u0163a social media. Companiile o s\u0103 se orienteze \u015fi spre aceast\u0103 re\u0163ea, dar nu vor renun\u0163a la Facebook sau Twitter.<\/p>\n
\n4. Aten\u0163ia companiilor se va concentra asupra contextului
\n\u00cen goana lor dup\u0103 publicitate \u015fi dupa o strategie de marketing c\u00e2t mai eficient\u0103, companiile s-au bazat doar pe con\u0163inutul de pe re\u0163elele de socializare. 2014 este anul \u00een care orice con\u0163inut trebuie \u00eencadrat \u00eentr-un context relevant pentru clien\u0163ii acelor companii.<\/p>\n
\n5. Companiile vor alege publicitatea pl\u0103tit\u0103
\nPublicitatea pl\u0103tit\u0103 va trebui s\u0103 ajung\u0103 o parte esen\u0163ial\u0103 a strategiilor sociale pe care le vor efectua marile firme. Asta dac\u0103 doresc s\u0103 le fie vizualizat con\u0163inutul \u015fi s\u0103 aib\u0103 un num\u0103r c\u00e2t mai mare de fani.
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Domeniul social media a evoluat at\u00e2t de mult \u00een anul 2013, \u00eenc\u00e2t este dificil s\u0103 ne imagin\u0103m ce se va \u00eent\u00e2mpla \u00een 2014. Speciali\u015ftii \u00een platforme de socializare au analizat fenomenul \u015fi au f\u0103cut c\u00e2teva predic\u0163ii pentru urm\u0103torul an. Mai mult dec\u00e2t at\u00e2t, ei au ilustrat \u015fi modul \u00een care re\u0163elele de socializare vor influen\u0163a sferal de business. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[235,201,533,20497,262],"class_list":["post-102530","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-business","tag-companii","tag-mediere","tag-predictii","tag-retele-sociale"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/102530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=102530"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/102530\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=102530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=102530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=102530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}