{"id":102382,"date":"2013-12-16T16:18:38","date_gmt":"2013-12-16T16:18:38","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=102382"},"modified":"2013-12-16T16:18:38","modified_gmt":"2013-12-16T16:18:38","slug":"studiu-piata-de-publicitate-online-a-fost-de-455-milioane-de-lei-in-primul-semestru-al-anului","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=102382","title":{"rendered":"STUDIU: Pia\u0163a de publicitate online a fost de 45,5 milioane de lei \u00een primul semestru al anului"},"content":{"rendered":"

\n Potrivit unui comunicat remis MEDIAFAX, industria telecom \u00ee\u015fi men\u0163ine suprema\u0163ia \u00een ceea ce prive\u015fte sumele investite \u00een publicitatea online autohton\u0103 \u00een prima jum\u0103tate a anului 2013, contribuind cu 7,3 milioane de lei la o pia\u0163\u0103 de 45,5 milioane de lei, valoarea total\u0103 raportat\u0103 de participan\u0163ii la cel mai recent studiu ROADS.<\/p>\n

\nConform celei mai recente edi\u0163ii a studiului ROADS, valoarea pie\u0163ei de publicitate online pe primul semestru al anului \u00een curs a fost de 45,5 milioane de lei, cu 2% mai pu\u0163in comparativ cu primul semestru al anului 2012.<\/p>\n

\nTopul celor mai mari industrii investitoare este completat la distan\u0163\u0103 de sectorul bancar (4,4 milioane lei) \u015fi auto (4,2 milioane lei).<\/p>\n

\n\u00cen privin\u0163a formatelor, cele embedded r\u0103m\u00e2n de departe cele mai utilizate \u00een publicitatea online \u00een primul semestru al anului 2013, urmate la o distan\u0163\u0103 considerabil\u0103 de interruptive formats.<\/p>\n

\nCititi mai multe pe<\/a> www.mediafax.ro<\/p>\n","protected":false},"excerpt":{"rendered":"

Pia\u0163a de publicitate online a fost de 45,5 milioane de lei \u00een primul semestru al acestui an, industria telecom men\u0163in\u00e2ndu-\u015fi suprema\u0163ia \u00een ceea ce prive\u015fte sumele investite \u00een publicitatea online autohton\u0103 \u00een prima jum\u0103tate a lui 2013, potrivit celui mai recent studiu ROADS.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[32562,10565,474,149,539,60,6763,23320,7853,6279,465],"class_list":["post-102382","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comunicat","tag-contributie","tag-industrie","tag-investitii","tag-online","tag-piata","tag-publicitate","tag-semestru","tag-studiu","tag-telecom","tag-valoare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/102382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=102382"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/102382\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=102382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=102382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=102382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}