\nConferin\u0163a este organizat\u0103 de Agen\u0163ia de pres\u0103 Mediafax, urm\u00e2nd s\u0103 participe reprezentan\u0163i ai autorit\u0103\u0163ilor, b\u0103ncilor, furnizorilor de servicii de telecomunica\u0163ii, produc\u0103tori de telefoane inteligente, dar \u015fi furnizori de solu\u0163ii de efectuare a pl\u0103\u0163ilor.<\/p>\n
\n\u00centruc\u00e2t consumatorii utilizeaz\u0103 din ce \u00een ce mai mult mediul digital, optimizarea canalelor de interac\u0163iune, folosirea canalelor de distribu\u0163ie alternative, dar \u015fi analizarea rolului agen\u0163iilor bancare au devenit o prioritate pentru b\u0103nci. Clien\u0163ii \u00ee\u015fi doresc o experien\u0163\u0103 bancar\u0103 personalizat\u0103, iar b\u0103ncile trebuie s\u0103 fie preg\u0103tite pentru trecerea la mediul digital \u015fi s\u0103 \u00ee\u015fi alinieze strategia de business astfel \u00eenc\u00eet s\u0103 poat\u0103 satisface pe deplin nevoile acestora.<\/strong><\/p>\n \nRe\u0163elele mobile acoper\u0103 deja 90% din popula\u0163ia lumii. Din ce \u00een ce mai multe b\u0103nci ofer\u0103 servicii de mobile banking, acesta devenind un canal digital esen\u0163ial \u00een u\u015furarea vie\u0163ii cotidiene, prin scutirea timpului pierdut la ghi\u015fee \u015fi evitarea procedurilor anevoioase. Conform studiilor recente, mobile banking-ul va deveni mult mai important ca utilizare de c\u0103tre clien\u0163i dec\u00e2t internetul, call center-urile, agen\u0163iile sau bancomatele.<\/p>\n \nDin aceste motive, Mediafax \u015fi-a propus ca al\u0103turi de autorit\u0103\u0163ile competente, precum Ministerul Comunica\u0163iilor, Autoritatea Na\u0163ional\u0103 pentru Administrare \u015fi Reglementare \u00een Comunica\u0163ii, reprezentan\u0163i ai b\u0103ncilor, reprezentan\u0163i ai furnizorilor de telecomunicatii, ai produc\u0103torilor de telefoane inteligente, dar \u015fi furnizori de solu\u0163ii de efectuare a pl\u0103\u0163ilor s\u0103 supun\u0103 discu\u0163iilor aspectele legate de trecerea la mediul digital, s\u0103 dezbat\u0103 problemele care apar \u00een acest proces \u015fi s\u0103 asculte propuneri de solu\u0163ii implementate cu succes de institu\u0163ii similare.<\/strong><\/p>\n \nModele de business, parteneriate strategice, securitatea \u015fi designul aplica\u0163iilor astfel \u00eenc\u00e2t sa fie u\u015for de folosit pentru to\u0163i utilizatorii, m\u0103rirea portofoliului de clien\u0163i, dar \u015fi perspectivele bancherilor privind acest proces de schimbare al canalelor de comunicare sunt doar c\u00e2teva dintre temele ce vor fi discutate la conferin\u0163a “Mediafax Talks about Mobile Banking”.<\/p>\n \nConferin\u0163a va fi moderat\u0103 de Lucian M\u00eendru\u0163\u0103 \u2013 Creative Marketing Manager, Mediafax Group. Parteneri ai conferin\u0163ei sunt Orange \u015fi BRD. Mai multe detalii despre agenda evenimentului “Mediafax Talks about Mobile Banking” \u015fi \u00eenscrierile pentru participare le pute\u0163i g\u0103si pe website-ul: http:\/\/www.mediafaxtalks.ro\/category\/mobile-banking-2013<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Noile tehnologii aplicate \u00een sistemul bancar, care vin \u00een sprijinul b\u0103ncilor \u015fi clien\u0163ilor acestora, vor fi analizate joi, 12 decembrie, la conferin\u0163a “Mediafax Talks about Mobile Banking”, care va avea loc la hotelul InterContinental, sala Rond\u0103, \u00eencep\u00e2nd cu ora 09.30.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[11801,9651,7636],"class_list":["post-101976","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-banking","tag-conferinta","tag-mobile"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/101976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=101976"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/101976\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=101976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=101976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=101976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}